5 Tips for Writing Smartphone-Friendly Emails
by monsterstaff, published 02/21/2013
- Write an informative subject line.
- Make every word count. If you’re writing to an executive who will read your message on a BlackBerry, a crisply written, easy-to-access email increases the odds that your entire message will be read and responded to, if that is your objective.
- Be sure your text is readable. How will an email sent from your computer appear on a smartphone? Think about how spacing, fonts and special characters transmit.
- Avoid making your recipient download content by pasting it. Say you are sending a draft memo to someone, with the assumption that she will give it a quick initial review on a smartphone. Write a clear subject line, a brief cover note and attach the memo. Then paste the full contents of the memo into the body of the email beneath your note and check the formatting to be sure it hasn’t shifted. This smartphone-friendly email will allow the person to see the content of your document without having to open your attachment, which is extremely helpful for someone on the go. It saves time and battery life and obviates the need to download documents, which may not even be accessible, depending on the person’s location.
- Maintain high standards in emails you send from your portable device. Remember that even if you are dashing off a quick reply on your phone from a meeting, somebody may read your message on an office computer. So any mistakes will be visible on a full-sized screen, which tends to magnify them. Have you ever received a short, sloppy email from someone on your desktop and wondered how he could have sent such a poorly written email? Then, you realize it was probably sent in a hurry from a smartphone, but the initial impression lingers. Admittedly, many wireless devices do not have the spell- and grammar checks that PCs have, so mistakes are more likely. That is why many people include a tagline in their wireless device signature stating that the message was sent from that device. Still, no matter where you send it from or what disclaimers you use, that email ultimately reflects on you, so make it count. Smartphones don’t give you license to write sloppy communications. Better to take the extra few minutes to be sure your messages are error-free. Think about it as a reflection of your work and professionalism. Make it part of your professional brand.