Head of Sales and Marketing - Payment Processing
CyberCoders
Columbus, OH
Head of Sales and Marketing
Position Overview
The Head of Sales and Marketing will be responsible for leading our sales and marketing strategies to drive growth and increase market share in the fintech industry. This role involves overseeing the sales team, developing effective marketing campaigns, and establishing a robust go-to-market strategy for our payment processing solutions.
Key Responsibilities
- Develop and implement strategic sales and marketing plans to achieve company goals.
- Lead, recruit, train, and develop a high-performing sales and marketing team.
- Monitor and analyze market trends and competitor activities to identify opportunities and threats.
- Manage budgets and allocate resources effectively to maximize ROI.
- Utilize HubSpot and Salesforce to track metrics and measure performance against quotas.
- Collaborate with product development and customer service teams to ensure alignment with market needs.
- Design and execute go-to-market strategies for new product launches.
Qualifications
- Bachelor's degree in Marketing, Business Administration, or related field; MBA preferred.
- Proven experience in a senior sales and marketing role, particularly in the fintech or SaaS industry.
- Strong understanding of payment processing solutions and market dynamics.
- Demonstrated ability to develop strategic relationships and partnerships.
- Excellent leadership, communication, and interpersonal skills.
- Proficiency in using CRM tools such as Salesforce and marketing automation platforms like HubSpot.
- Strong analytical skills with the ability to interpret metrics and financial data.
About the Company
CyberCoders
CyberCoders, a division of ASGN, is a leading permanent placement recruiting firm. Through our innovative technology and efficient recruiters, CyberCoders helps find the right candidate fast.
Founded in 1999, CyberCoders is built on a success oriented culture. Above all – we know both candidates and clients want quality and they want it now. No other recruiting firm can offer Cyrus, our proprietary technology built to search smarter and quicker, matching the best applicant to the right job.