Managing Director, Events Revenue - Remote
BridgeTower Media
Atlanta, GA(remote)
BridgeTower Media is seeking a Managing Director of Events Revenue, who will be responsible for overseeing the strategic planning, execution, and optimization of the organizations national event portfolio, with a primary focus on driving sustainable revenue growth. This role demands a seasoned leader who can blend creative vision with data-driven decision-making to deliver exceptional event experiences while achieving financial objectives.
This is a remote position, but the candidate must be based in the United States.
Key Responsibilities:
Revenue Generation
- Drive sponsorship and attendee sales efforts, building mutually beneficial relationships with key stakeholders.
- Assess sponsorship packages across the portfolio and recommend/implement best practices based on event type
- Oversee ticketing and registration strategies, including packages, pricing models, discount structures, and promotional campaigns.
- Create and implement sales enablement programs to drive success across sales teams, collaborate with brand leaders, event staff and marketing to optimize event revenue and profitability.
Strategic Leadership
- Develop and execute a comprehensive events strategy aligned with organizational goals, emphasizing revenue generation, brand visibility, and attendee experience.
- Identify market trends and opportunities to create new innovative, profitable event concepts.
- Establish and manage financial goals, budgets, and KPIs for all events, ensuring profitability and sustainable growth.
Event Planning and Execution
- Lead the planning and execution of revenue optimization across large-scale conferences & expos, thought leadership programs, local recognition events and webinars
- Collaborate with event operations teams and external partners to ensure seamless operations, from vendor negotiation and logistics to on-site management and post-event evaluation.
- Leverage technology and innovation to enhance the attendee experience and increase ROI.
Team + Stakeholder Management
- Collaborate with internal departments, including sales, marketing, and event operations to align event strategies with broader organizational objectives.
- Serve as a key liaison with external partners, sponsors, and vendors.
Analytics + Reporting
- Utilize data analytics to measure event performance, including attendance, engagement, and revenue metrics.
- Provide actionable insights and recommendations for continuous improvement.
- Prepare and present detailed post-event reports to stakeholders.
Key Qualifications + Competencies:
- Bachelors degree in business, marketing, event management, or a related field (MBA preferred).
- 8+ years of experience in national event management, with a proven track record of driving revenue growth through events.
- Strong leadership and team-building skills.
- Exceptional communication, collaboration and negotiation abilities.
- Experience with event technology platforms, CRM tools, and analytics software.
- Ability to thrive in a fast-paced, results-driven environment.
- Strategic thinker with a revenue-first mindset.
- Strong financial acumen and budget management expertise.
- Innovative problem solver with attention to detail.
- Proven ability to build and maintain relationships with high-level stakeholders.
- Reliable home internet connection with minimum 50mbps up/10mbps down
What does BridgeTower Media offer?
- A competitive benefits package that includes health, vision, dental plus robust supplementary options.
- Company paid Life, AD&D Insurance & Short and Long-Term Disability coverages
- Health Savings Account with employer contribution
- 24-hour TeleMedicine and TeleCounseling Services
- Employee Assistance Program
- Paid Leave Program
- Unlimited PTO
- Sick Time
- Summer Weekend Jumpstart Hours**
- Over 10 holidays paid
- Tuition Assistance Program
- 401K with a company match
- Growth opportunities to build your career
- Learning & Development programs
**As long as business needs are met*
About BridgeTower Media
BridgeTower Media is a leading business intelligence, marketing and event platform providing authoritative content and expert analysis through its 40+ B2B media and research brands. More than 4.4 million business decision-makers rely on BridgeTower Media for timely information and expert insights to grow their businesses. These deep and trusted first-party customer relationships power tailored insights for business executives and precision audience targeting for omnichannel marketing solutions. BridgeTower Media also celebrates professional and organizational success through 200+ events and its Best Companies Group. BridgeTower Media is a Transom Capital portfolio company.