Marketing Manager

Jostens

Minneapolis, MN

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JOB DETAILS

SKILLS

Analysis Skills, Best Practices, Budget Management, Budgeting, Business Administration, Business Journalism, Campaigns, Coaching, Consumer Marketing, Cross-Functional, Customer Relations, Customer Satisfaction, Customer Support/Service, Customer/Client Research, Data Analysis, Desktop Publishing, Diversity, Establish Priorities, Interpersonal Skills, Leadership, Legal, Manufacturing, Marketing, Marketing Campaign, Marketing Communications, Marketing Plan, Marketing Strategy, Media Campaigns, Microsoft Project, Multitasking, Offline Marketing, Online Marketing, Organizational Skills, Presentation/Verbal Skills, Problem Solving Skills, Product Marketing, Product Strategy, Product Support, Profit & Loss, Profit & Loss Forecasting, Project/Program Management, Retail Channel, Revenue Growth, Sales, Social Media, Sports, Team Lead/Manager, Team Player, Test Plan/Schedule, Time Management, Willing to Travel

LOCATION

Minneapolis, MN

POSTED

30+ days ago

MARKETING MANAGER

ABOUT YOU:

Are you a creative and strategic marketer ready to drive consumer engagement and growth? We're seeking a Marketing Manager to partner with our Director, Yearbook Marketing in developing and executing marketing plans for our consumer-focused growth strategies. In this role, you'll have the opportunity to lead comprehensive marketing campaigns, develop effective marketing materials, and collaborate with cross-functional teams to drive increased profitability and customer satisfaction. If you're passionate about marketing and thrive in a fast-paced environment, we want to hear from you!

YOU HAVE:

+ Education. BA/BS in Marketing, communications, journalism, business, or related field, or equivalent combination of education and experience.

+ Experience. 7+ years of business experience in marketing and consumer demand creation, with experience in developing and implementing integrated on/offline comprehensive marketing strategies including catalog, online campaigns, and retail channel approaches and best practices.

+ Skills. Exceptional marketing, communication (written & verbal), project management, analytical, and organizational skills. Effective presentation skills and strong interpersonal skills, with the ability to work with large cross-functional teams.

+ Leadership. Demonstrated ability to work as a leader within teams, motivate and influence others, think fast, respond quickly, and learn quickly in a fast-paced environment.

+ Adaptability. Ability to interact with a variety of individuals cross-organizationally, handle multiple projects with competing deadlines, and perform assignments with minimal notice.

+ Technical Skills. Proficiency with MS Project, extremely adept at time management with minimal supervision.

+ Strong Problem Solving Skills. Ability to engage and seek diversity in thought, perspective, and presence for the best possible solutions and results.

+ Preferred. MBA or 3-4 years of additional related business experience, along with knowledge and understanding of the social media universe and best practices, and desktop publishing experience preferred.

YOU WILL:

+ Develop Marketing Materials. Create effective marketing materials for consumers, including messaging, collateral, email, social media, and video campaigns. Design comprehensive campaigns with multiple touchpoints to drive increased revenue and consumer engagement.

+ Execute Marketing Plans. Identify and execute short and long-term marketing plans for consumer initiatives, driving growth for the assigned business, product line, or product. Implement strategies to maximize profitability, growth, and customer satisfaction.

+ Collaborate Across Teams. Work closely with cross-functional teams across the organization to ensure alignment and integration. Collaborate with internal creative teams, digital teams, outside vendors, marketing services, product marketing, legal, sales, customer service, IT, and manufacturing to implement marketing initiatives effectively.

+ Lead and Develop Team. Provide direction, coaching, prioritization, and work allocation for 1-2 direct reports on the marketing team. Ensure their development and engagement in company priorities.

+ Manage Budget. Oversee marketing budget and forecast to meet profitability goals.

+ Typical/expected % of overnight travel: Up to 15 – 20%

LOVE WHERE YOU WORK:

+ We care about your health. We offer competitive healthcare (health, dental, vision, coverage) in addition to voluntary benefits including home and car insurance, pet insurance, flexible spending account, amongst many more.

+ We invest in your future. Our 401K plan has immediate vesting, so you can start saving for retirement right away.

+ We believe in flexibility. We provide hybrid work options.

+ We want you to unplug when needed. We believe in taking your time off without guilt and offer accrued paid time off and company paid holidays. *For Washington residents, you will receive 13 vacation days, 8 paid sick leave, 8 company paid holidays, and family paid leave.

+ We care about your development. We support tuition reimbursement after 6 months of service.

+ We believe in pay transparency. The salary range is $90,000 to $100,000 with annual bonus eligibility.

APPLICATION DEADLINE: January 31, 2026

ABOUT US:

Jostens leads the student commemoration market and has been serving local communities for over 125 years. We work with thousands of K-12 schools, colleges and universities each year, and have the honor of partnering with beloved sports teams and esteemed organizations across the country. Our iconic products — like yearbooks, letter jackets, class jewelry and championship rings — keep meaningful traditions alive and inspire millions of people to celebrate their unique stories, milestone moments and biggest accomplishments every year. We have 13 first-class facilities across the globe, from North America to the Caribbean. Watch a short video about us here (https://f.io/HIAsH659) .

ALL ABOUT MARKETING

Our Marketing team leverages digital marketing strategies and tactics focused on schools, independent sales reps, parents, and students to deliver the right message, to the right customer, at the right time. Team members will understand and leverage customer insights through data analysis & testing to then create experiences and relevant content throughout the customer journey and to support our specialized products lines including Yearbooks, Class Rings, Graduation Products, and Professional Sports. Through executing across a variety of consumer touchpoints on jostens.com, social, e-mail and print materials, the team collaborates with internal partners to create relevant and timely marketing campaigns to meet the needs of our customers. Jostens allows for a hybrid work setting that focuses on creating professional and personal development. We can’t wait to show you what our Marketing Team has to offer at Jostens!

AMERICANS WITH DISABILITIES ACT (ADA):

Jostens is committed to the full inclusion of all qualified individuals. If reasonable accommodation is required to fully participate in the job application or interview process, or to perform the essential functions of the position, please reach out to our HR team at recruiter@jostens.com or (952) 830-3399.

Jostens is an Equal Opportunity Employer and complies with applicable employment laws. EOE/M/F/Vet/Disabled are encouraged to apply.

California Privacy Policy: https://www.jostens.com/about/california-employee-privacy-policy

About the Company

Jostens

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