17 days ago


Carlsbad, CA



Product Marketing Manager

Who Are We?

Active Motif is the industry leader in developing and delivering innovative tools to enable epigenetics and gene regulation research. We are committed to providing the highest quality products and superior service & support to serve the life science, clinical and pharmaceutical/drug discovery communities. Whether you are an expert in the field of epigenetics or a researcher interested in integrating epigenetics research into your studies, Active Motif offers a comprehensive portfolio of epigenetics-related products and services and the support of our team of epigenetic experts to provide complete and innovative solutions to tackle your scientific inquiries.

What's the Job all About?

We are currently looking for a highly motivated individual to join the Active Motif Marketing team. The Senior Product Marketing Manager will work with the Marketing team to perform various activities related to product marketing and digital marketing, including managing a team of direct reports, and guiding the strategy, planning, and execution of tactics for multiple channels, including social media, email, paid, organic search, and events. This is a "player-coach" role that involves direct hands-on work in addition to managing their team. The ideal candidate will have demonstrated experience managing multiple concurrent responsibilities and be able to adapt to rapid changes and a dynamic environment within a growing business.

What You Can Offer!

  • Minimum of a Bachelor's degree, advanced degree preferred.
  • Minimum of 5 years of experience in marketing at the management level at a company in the biotechnology industry.
  • Admin level experience managing marketing automation software, preferably Pardot.
  • Experience with SEO strategy and digital content creation.
  • Proficient with managing Google Ads.
  • Experience with marketing analytics and KPI reporting

Preferred Skills and Experience:

  • Higher Degree preferably in life sciences
  • Experience managing a team
  • Significant digital marketing experience, including eCommerce and website optimization.
  • Experience managing distributors and 3rd party vendors.
  • Data driven and excited by analytics.

Desired Personal Characteristics:

  • Interest in working at a growing, dynamic company and contributing to achieving aggressive revenue growth goals.
  • Flexibility to work in all areas of marketing as needed.
  • Highly effective at working both independently and in teams.
  • High level of personal motivation and strong work ethic.
  • Deadline driven and committed to achieving goals.
  • Able to be productive and satisfied working both on-site and remotely.
  • Strong written and verbal communication skills.
  • Highly organized, detail oriented, and accurate.

What We Offer You!

  • Medical Insurance (m/d/v)
  • Life Insurance
  • 401(k)
  • 10 hours of PTO per month
  • 11 paid holidays
  • Working with a team that is driven by collaboration and communication!