Senior Associate, Video Investment

Company Description

Spark Foundry is a global media agency dedicated to bringing HEAT – Higher Engagement, Affinity, and Transactions – to brands. We combine strong media fundamentals with innovative strategies to increase consumer attention, brand affinity, and product sales. Balancing the agility of a startup with the strength of Publicis Media, we serve a diverse client base, offering boutique insights and global buying power. Our culture celebrates diversity and professional growth, attracting top industry talent from various disciplines including data, analytics, content creation, strategy, finance, marketing, sociology, psychology, and liberal arts.

Job Description

The Senior Associate, Investment, executes strategies set by Managers and Associate Directors. Responsibilities include negotiating scatter needs, analyzing AD weight, and implementing allocation and billing tools to ensure smooth buy-to-air transitions. Providing training and guidance to Associates is essential.

This role is hybrid, requiring three days in-office weekly. Recruiters will discuss specific accommodations if needed during interviews.

Responsibilities

1. Negotiate cable purchases
2. Create recommendation documents
3. Develop and deliver POV/position papers on key issues/opportunities
4. Oversee brand allocations and corporate ownership
5. Manage Tardiis allocations
6. Oversee billing discrepancies
7. Verify schedule inputs
8. Create documents for Mission Control
9. Review/post-buy analysis
10. Analyze ADU packages

Qualifications

1. 1+ years of traditional media buying experience, with national broadcast preferred
2. Experience with media buying tools like Prisma is preferred
3. Strong quantitative and analytical skills
4. Excellent verbal and written communication skills
5. Familiarity with media systems/tools such as Mediaocean, MBox, Nielsen, Comscore, AdRelevance, eMarketer, Forrester, Integral Ad Science
6. Proficiency in PowerPoint, Excel, Word
7. Critical thinking and problem-solving skills
8. Ability to manage multiple projects and meet deadlines under pressure
9. Detail-oriented and accurate
10. Leadership qualities

Additional Information

We embrace diversity, fostering belonging and creating equitable experiences. Our benefits include health coverage, 401K, parental leave, tuition reimbursement, flexible time off, and accommodations upon request. Confidentiality is maintained per EEO guidelines. Compensation ranges from $49,305 to $65,415 annually, based on experience and qualifications. Application deadline: 1/24/2025.