Content/AssetDevelopment &Strategy:Manages the strategic direction, execution and regular auditsof marketing-specific assets, collateral,and digital content,including:website, 3rdpartysites,social media, digital &traditionaladvertising,photo/video shoots. Market Research:Conducts market-level research, such as SWOT analysis, competitive set studies, andpaid marketing surveysto test current and/ornew service levels andmarketingconcepts.