This role also focuses on building the brand, emphasizing consumer-centric approaches, collaborating with product design and marketing to drive commercial outcomes, building brand equity, and leading the merchandising team to maximize market share and profitability. As the parent company of 15 diverse brands such as Famous Footwear, Sam Edelman, Naturalizer, Dr. Scholl's, Vionic, Franco Sarto, Ryka and Allen Edmonds, Caleres offers a wide range of footwear options to suit every individual's taste and preference.