Rue La La

Rue La La is a new breed of e-commerce marketing partner for world-class brands. A leader in the online private sale space, Rue La La revolutionized online shopping for the world's most desirable brands and the customers who have to have them. This is the invitation-only destination for a life of style. Where Members delight in discovering private sale Boutiques that open daily – and stay open only for a short time. A community where Members shape the experience – and enhance the excitement – by inviting their friends. A highly effective channel for brands in apparel, accessories, footwear, home, travel, wine, gourmet food, local services and more to meet and exceed business goals.

The company's mission is to partner with these innovative and sought-after brands (currently over 500 of the best and counting), offering them a powerful online sales and marketing opportunity by introducing them to a highly motivated Member base and enabling them to move merchandise in a private selling environment. And Rue La La does so with one key mantra – it respects and maintains the core integrity of each and every brand with which they partner.

Rue La La is owned by GSI Commerce, (Nasdaq: GSIC), a global e-commerce and marketing services company. Rue La La's GSI-powered world class shipping and customer service is a highly effective asset in service of its brands and Members. Headquartered in Boston, Rue La La continues to expand its presence in New York by building out merchandise, marketing and sales capabilities in its Bryant Park office. The company's success is largely due to unmatched capabilities in customer experience, merchandising, technology, production and logistics. The culture is defined by the 300-plus Associates, who make it happen every day – people who love style, live for innovation, and share a commitment to exceeding Member and brand partner expectations.