["Event Producer / Private Event Sales Manager","Event Producer / Private Event Sales Manager"]

NHL - Florida Panthers

  • Fort Lauderdale
  • Today
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    Skills

    • Alliance/Partner Managementunmatched
    • Architectural Engineeringunmatched
    • Budget Managementunmatched
    • Budgetingunmatched
    • Conferencesunmatched
    • Contract Managementunmatched
    • Contract Negotiationunmatched
    • Corporate Planningunmatched
    • Corporate Salesunmatched
    • Cross-Functionalunmatched
    • Customer Relationship Management (CRM)unmatched
    • Financeunmatched
    • Food and Beverage Industryunmatched
    • Fundraisingunmatched
    • Hospitality and Tourismunmatched
    • Legal Support Skillsunmatched
    • Market Entry Strategyunmatched
    • Marketingunmatched
    • Multitaskingunmatched
    • Negotiation Skillsunmatched
    • Operations Security (OPSEC)unmatched
    • People Managementunmatched
    • Pricingunmatched
    • Product Pricingunmatched
    • Production Controlunmatched
    • Profit & Lossunmatched
    • Promotional Programsunmatched
    • Proposal Writingunmatched
    • Public/Media/Press/Analyst Relationsunmatched
    • Record Keepingunmatched
    • Reporting Skillsunmatched
    • Revenue Forecastingunmatched
    • Revenue Planningunmatched
    • Revenue/Sales Reportingunmatched
    • Salesunmatched
    • Sales Managementunmatched
    • Sales Pipelineunmatched
    • Sales Promotionsunmatched
    • Sales Prospectingunmatched
    • Strategic Planningunmatched
    • Trade Showsunmatched

    Description

    Event Producer / Private Event Sales Manager

    The Event Producer / Private Event Sales Manager will be based at the War Memorial Auditorium to develop self-curated events and drive private event sales business across both the War Memorial Auditorium and Amerant Bank Arena.

    This role is responsible for two complementary revenue streams: (1) driving private event sales — corporate functions, galas, weddings, conferences, brand activations, premieres, fundraisers, social gatherings, and more — across both venues, and (2) ideating, producing, and executing self-curated, ticketed and non-ticketed proprietary events that activate the buildings and elevate their positions as premier South Florida entertainment destinations.

    The ideal candidate combines a strong sales and hospitality background with a producer's instinct to build a pipeline of business and close private event bookings. This is a high-visibility role that works cross-functionally with Live Entertainment, Marketing, Premium Sales, Food & Beverage, Operations, and the broader Panthers organization.

    Essential Duties & Responsibilities
    Private Event Sales
    • Generate, qualify, and close private event business for War Memorial Auditorium and Amerant Bank Arena, achieving or exceeding established quarterly and annual revenue targets
    • Build and maintain a robust sales pipeline through proactive outbound prospecting, inbound lead response, networking, trade shows, industry associations, and strategic partnerships with local DMCs, hotels, planners, and corporate decision-makers
    • Conduct site tours, prepare custom proposals and contracts, and negotiate terms in coordination with legal and finance
    • Manage client relationships from first contact through contract, planning, execution, and post-event follow-up to drive repeat business and referrals
    • Maintain accurate records in CRM; produce regular pipeline, forecast, and revenue reports
    Self-Curated Event Development & Production
    • Conceive, pitch, build P&Ls for, and produce proprietary in-house events
    • Identify and negotiate with talent, agents, vendors, and sponsors; manage offers, contracts, riders, and settlements in partnership with the Live Entertainment booking team
    • Build full event budgets, manage to those budgets, and deliver positive contribution margin on every self-curated production
    • Partner with Marketing, Ticketing, PR, and Social to develop go-to-market plans, ticket pricing strategies, on-sale calendars, and promotional campaigns
    • Oversee show production: advance, run-of-show, vendor coordination, F&B integration, experience design, and load-out
    Cross-Functional & Administrative
    • Assist the Director of Private Event Sales, Sr. Director of Live Entertainment, and SVP of Live Entertainment with departmental initiatives, reporting, strategic planning, and special projects as assigned
    • Collaborate closely with Event Services, Operations, Security, Box Office, F&B, and Building Engineering to ensure flawless execution
    • Represent the Florida Panthers, Amerant Bank Arena, and War Memorial Auditorium at industry events and within the South Florida business community
    • Maintain current knowledge of competitive set and pricing positioning
    • Other duties as assigned
    Supervisory Responsibilities
    • Supervise staff to ensure the success of private and self-curated events
    Qualifications
    • Bachelor's degree in a related field
    • 3–5 years of experience in venues, events, and/or the hospitality industry
    • Hard working with the ability to multi-task and work long hours including weekends
    • Passion to work in the event and hospitality industry
    Position Type / Expected Hours of Work

    This is a full-time exempt (salaried) position. Must be able to work flexible hours, nights, weekends, and holidays as needed.

    Numbers & Facts

    LocationFort Lauderdale

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