["Media Buyer","Media Buyer"]

Description

TRG seeks an investment strategist - partners (assistant integrated media buyer) who is ready to start learning how brands grow and enter a world of negotiating media partnerships to bring evidence-based marketing from theory to real-world investments.

Join our Strategy Collective, a cross-disciplinary team of strategists specializing in brand, communications, media investments, and analytics. We're looking for a strategist with a curiosity for evidence-based marketing and buying channel partners that deliver penetration, reach, and spread that deliver on the econometric drivers of advertising profitability.

The Investment Strategy discipline is responsible for securing and activating high-reach media environments delivering broad category attention, and ensuring that investments support long-term brand growth and short-term business needs.

This role focuses on support for teams achieving broad reach, excess share of voice, and brand consistency across buying channels like convergent video and audio (linear TV, CTV, OLV, terrestrial radio, streaming audio, and podcasts), programmatic partnerships, high-impact digital display, out-of-home, and print.

What You'll Be Doing

• Support buyers negotiating cross-channel media investment to ensure that plans deliver efficient coverage of category buyers while meeting individual client marketing goals to achieve true brand growth.
• Prepare insertion orders, maintain vendor communication to execute contracts, steward maintenance of buys to ensure partner accuracy and optimization, and assist with preparation of partner reporting.
• Collaborate within the investment teams while executing across partnership media channels for assigned clients, prioritizing support tasks across investment team members and clients who may or may not have visibility into deadlines across one another.
• Develop and maintain relationships with media sales communities, representing TRG in the industry in a way that aligns with the agency's vision and values.
• Develop an understanding of how large-scale media investments are planned and executed and how partner negotiations translate into campaign delivery.
• Begin to develop a framework for evidence-based marketing fundamental principles taught by Ehrenberg-Bass Institute, IPA, APG, LinkedIn B2B Institute, and others in the field of marketing science such as Byron Sharp, Jenni Romaniuk, Peter Field, Les Binet, Grace Kite, Tom Roach, Sarah Carter, Mark Ritson, Ty Heath, Karen Nelson-Field, James Hurman, Fergus O'Carroll, Orlando Wood, Andrew Tindall, Henry Innis, Wiemer Snijders, and Ethan Decker.

What You're Good At

• Asking thoughtful, strategic questions - not just to clarify tasks, but to deepen understanding of the job in front of you.
• Communicating complex ideas clearly and confidently - in writing, discussion, and presentation - across cross-functional teams and clients.
• Managing multiple workstreams with structure, attention to detail, and self-maintaining to-do lists and support for multiple team members.
• Demonstrating intellectual curiosity and a commitment to continuous learning within the marketing effectiveness ecosystem.

What You Have in Your Background

• Education, experience, or passion to develop a foundation of marketing or advertising media or agency structures.
• Ability to self-manage time and handle multiple projects at once while meeting deadlines and upholding quality of work.
• Eagerness to continue learning, both tactical processes and underlying marketing principles, to grow into an effective investment strategist.
• Strong attention to detail, organization, and stewardship of projects assigned by multiple teams.
• Developing negotiation skills and an understanding of the partnership media ecosystem, and soft skills to represent TRG in the vendor community.
• A curiosity to learn marketing effectiveness frameworks including How Brands Grow (Sharp), Building Distinctive Brand Assets (Romaniuk), The Long and the Short of It (Binet/Field), and The Case for Creativity (Hurman). These books matter because they show how creativity and evidence work together to make brands easier to buy by making them harder to forget. Learning the shared language of these principles will be key to growth in this role.