["Strategic Marketing Manager","Strategic Marketing Manager"]

Are you ready to move your career forward and help shape our company's and customers' futures?

If you aspire to challenge yourself, work with the best in the industry and join a successful team where you can make a meaningful contribution, then we invite you to join us at Ketjen Corporation, a provider of advanced catalyst solutions to leading producers in the petrochemical, refining, and specialty chemicals industries. Together, we can create a legacy marked by innovation, excitement, and energy.

Knowledge and experience

• University degree in Chemical Engineering, or equivalent through work experience
• Minimum 5 years Product line Management and Marketing experience
• Technical or scientific literacy and innovation management experience
• Business acumen - Understand the impact of decision on business impact
• Customer and market insights around the FCC business
• Brand management and product positioning management
• Solid background in SAP, cost models and economic evaluation
• Outstanding communications and interpersonal skills
• Ability to work independently, goal orientated

Key Focus/Responsibilities

• Market and Customer Insight

Deep, decision-ready understanding of markets, customers, and demand drivers

• Portfolio Strategy & Lifecycle Management
  Optimize segment portfolio over time
• R&D Direction & Innovation Returns
  Ensure innovation efforts translates to commercial advantage
  Manage business case
• Value Proposition, Positioning & Messaging
  Manage branding and product placement in print media, digital media and conferences
  Create the product line marketing narrative and organize collateral to support narrative
• Commercial Enablement & Market Execution
  Enable Sales in the selling process, understanding customer buying behavior
• Financial Performance & Product P&L
  Manage economic outcome of the product line
  Price, CM strategy and execution
• Governance, Alignment & Decision Ownership
  Drive alignment and decisions across functions
• Maintain competitive intelligence database
• Support Strategic Marketing Director in day-to-day business
• Work with other product line managers to ensure a consistent approach for activities
• Monitors regulatory and federal/state HSE programs and initiatives that may have an impact on the business and communicates risks and/or opportunities to Business Management

Accountabilities

• Product Line Strategy & Direction.
  Alignment with market trends, financial goals, manufacturing assets and competitive behavior
  Product P&L, Price strategy and contribution margin
• Product portfolio and lifecycle accountability
  Ideation, New product development and introduction
  Product launch, drive market adoption and product phase out
  Portfolio optimization
• R&D direction and outcomes
  Translate product line requirement into R&D actions
  Market implementation of new product developments
• Market insight and track competitive activity
  Market segmentation and prioritization
  Track competitive positioning vis-à-vis competitive
• Sales enablement and commercial execution of new product introduction
  Clear value propositions, technical positioning, competitive intelligence
  Capture customer/market feedback for strategy adjustment

Benefits of Joining Ketjen

• Competitive compensation
• Comprehensive benefits package
• A diverse array of resources to support you professionally and personally.

Apply today and help Ketjen unleash the POTENTIAL of advanced chemistry for industries that power the world.