ABM, Aveeno Body, Media and Comms

Kenvue Inc

Summit, NJ

JOB DETAILS
SALARY
$110,500–$156,000 Per Year
SKILLS
Analysis Skills, Brand Management, Brand Marketing (Branding), Budget Management, Campaigns, Consumer Packaged Goods, Creative Brief, Cross-Functional, Data Analysis, Demand Forecasting/Planning, Financial Regulations, Financial Strategy, Forecasting, Global Branding, Interpersonal Skills, Legal, Market Entry Strategy, Marketing, Marketing Communications, Media Buying and Planning, Microsoft Excel, Microsoft PowerPoint, Nielsen Research, Performance Metrics, Product Development, Product Lifecycle Management, Product Planning, Product Support, Project/Program Management, Retail, Return on Investment (ROI), Supply Chain Management, Team Player, Time Management, eCommerce
LOCATION
Summit, NJ
POSTED
30+ days ago

Kenvue is currently recruiting for a:

ABM, Aveeno Body, Media and Comms

What we do

At Kenvue, we realize the extraordinary power of everyday care. Built on over a century of heritage and rooted in science, were the house of iconic brands - including NEUTROGENA, AVEENO, TYLENOL, LISTERINE, JOHNSONS and BAND-AID that you already know and love. Science is our passion; care is our talent.

Who We Are

Our global team is ~ 22,000 brilliant people with a workplace culture where every voice matters, and every contribution is appreciated. We are passionate about insights, innovation and committed to delivering the best products to our customers. With expertise and empathy, being a Kenvuer means having the power to impact millions of people every day. We put people first, care fiercely, earn trust with science and solve with courage and have brilliant opportunities waiting for you! Join us in shaping our futureand yours. For more information, click here.

Role reports to:

US Brand Mgr Aveeno Body Act and Comms

Location:

North America, United States, New Jersey, Summit

Work Location:

Hybrid

What you will do

We are seeking a dynamic and results-oriented Media and Comms Associate Brand Manager to join the Aveeno Body US Brand Growth team. In this role, you will be responsible for leading the integration of brand communications and creative activation across multiple touchpoints with special focus on national media. You will be responsible for ensuring brand equity is clear and consistent across various activations and is uniquely fit for that touchpoint objective.

What You Will Do:

Key Responsibilities:

  • In this role you will lead media and communications to drive growth on Aveeno Body through strategy & execution with a national impact.
  • You will be responsible for the key drivers of business performance, such as:
  • Building comprehensive go-to-market plans for our Body portfolio, owning 360 activation plans for new product innovation.
  • Supporting the development of creative briefs and media plans that align with strategic business goals and support product development and lifecycle management.
  • Crafting marketing communications (eg Digital, eCommerce and social, video, sampling, etc.), claims and impactful media plans with cross-functionals and external agency partners.
  • Monitoring, analyzing, and evaluating campaign performance metrics to continuously refine strategies and maximize ROI.
  • Uncovering insights about the category, competitor & retail customers to inform business recommendations.
  • Collaborating with internal departments including Customer Strategy, Finance, Regulatory, Legal, Global Brand Development, Supply Chain and Demand Planning.
  • Partnering closely with the customer teams and agency partners to ensure creative development process delivers against defined objectives, on time and effectively.

Required Qualifications:

  • A minimum of a Bachelors degree is required, preferably in Marketing/Business or a related field.
  • A minimum of 5 years of experience in marketing, brand management, or a related field, preferably within the CPG industry.
  • Proven experience in asset development and bringing activations to life via retail, media, and influencer partnerships.
  • Excellent project management skills with the ability to manage multiple initiatives simultaneously.
  • Strong analytical and data-driven mindset, with the ability to interpret market insights and performance metrics.
  • Exceptional communication and interpersonal skills, with the ability to collaborate effectively across teams.
  • Experience with tools such as Nielsen, Circana and Numerator for data analysis. Well versed in MS Excel & PowerPoint.
  • Strong budget management and forecasting skills.

Whats in it for you

Annual base salary for new hires in this position ranges:

$110,500.00 - $156,000.00

This takes into account a number of factors including work location, the candidates skills, experience, education level & other job-related factors.

  • Competitive Benefit Package*

  • Paid Company Holidays, Paid Vacation, Volunteer Time & More!

  • Learning & Development Opportunities

  • Kenvuer Impact Networks

  • This list could vary based on location/region

  • Note: Total Rewards at Kenvue include salary, bonus (if applicable) and benefits. Your Talent Access Partner will be able to share more about our total rewards offerings and the specific salary range for the relevant location(s) during the recruitment & hiring process.

Kenvue is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, or protected veteran status and will not be discriminated against on the basis of disability.

If you are an individual with a disability, please check our Disability Assistance page for information on how to request an accommodation.

About the Company

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Kenvue Inc