Account Manager, Higher Education Practice

Stratagon
  • Charlotte, North Carolina
  • Autofill and Review
7 days ago

Job Description

Job description

Job Summary:

We seek an experienced Higher Education Account Manager to drive client success and lead strategic marketing initiatives. This role combines strategic thinking with hands-on execution, serving as the primary architect of our clients' marketing success stories. You'll manage a portfolio of higher education clients, translating their unique missions into impactful marketing strategies while building lasting partnerships. Managing a diverse range of Higher Ed clients at various stages of their lifecycle requires resilience, adaptability, and high operational rigor.

Key Responsibilities:

  •        Own client relationships and serve as their strategic marketing advisor and day-to-day leadLead strategic conversations and advance the marketing strategy for multiple high-prole client accounts
  •        Develop and execute comprehensive marketing strategies aligned with institutions' enrollment, advancement, and brand goalsLead and mentor team members while fostering a collaborative, growth-oriented environment
  •        Drive innovative solutions by staying ahead of higher education marketing trends and best practicesManage project timelines, budgets, and deliverables across multiple concurrent campaigns
  •        Hone strategic and technical expertise to become a subject matter expert in maintaining key relationships.Analyze campaign performance and translate data into actionable insights and recommendations
  •        Identify and pursue strategic growth opportunities within existing client partnershipsFacilitate clear communication between internal teams and client stakeholders
  •        Strategically plan long-term while executing short-term needs for clientsExcel at managing multiple clients and work streams, thrive in a fast-paced environment and bring a strategic mindset that drives innovative, results-focused marketing campaigns.

    What Sets You Apart:

  •   Strategic mindset combined with careful attention to detailAbility to build trust and rapport with diverse stakeholders
  •   Proactive problem-solver who anticipates client needsPassionate about higher education and institutional success
  •   Experience in managing and mentoring team membersA strong professional network within higher-ed marketing and or admissions preferred

    About Stratagon:

    Stratagon is a forward-thinking marketing and technology agency with vertical specialization in higher education institutions, with particular expertise in serving HBCUs and mission-driven universities. We partner with institutions to transform their brand presence and drive meaningful engagement through data-driven, innovative marketing campaigns.

    What We Oer:

  •   Opportunity to shape the future of higher education marketingCollaborative, innovative work environment
  •   Close collaboration with Agency Principals and the opportunity to lead upon standing outAll this, plus Short and Long Term Financial, Work/Life and Health benets

    Diversity & Inclusion:

    Stratagon is committed to building a diverse team that reects the institutions we serve. We actively encourage applications from people of color, women, and members of other historically underrepresented groups in marketing technology.

    Learn More here: https://www.stratagon.com/careers

Job requirements

Required Qualications:

  •        6-8 years of account management experience, with demonstrated success in higher education marketingProven track record of developing and executing successful marketing campaigns
  •        Demonstrated expertise in developing a marketing and communications strategy, media planning a plusDemonstrated ability to communicate and inuence eectively at all levels of a client organization
  •        Demonstrated experience in delivering client-focused solutionsExperience managing complex projects and client relationships simultaneously
  •        Demonstrated experience in a combination of the following within a Higher Ed environment: enrollment marketing, advancement campaigns, and brand developmentStrong analytical skills with the ability to translate data into strategic recommendations
  •        Exceptional communication and presentation abilitiesBachelor's degree in Marketing, Communications, Business, or related eld
  •        Excellent prioritization and time management skillsExcellent listening, negotiation, and presentation skills.

    Preferred Qualications:

  •   Experience with marketing technology in a Higher Education environment (HubSpot, Slate, Salesforce)Experience working with HBCUs or minority-serving institutions

    •  Project management or relevant marketing certications

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Numbers & Facts

LocationCharlotte, North Carolina

Skills

  • Analysis Skillsunmatched
  • Budgetingunmatched
  • Campaignsunmatched
  • Communication Skillsunmatched
  • Customer Relationsunmatched
  • Detail Orientedunmatched
  • Diversityunmatched
  • Establish Prioritiesunmatched
  • Higher Educationunmatched
  • Marketingunmatched
  • Marketing Campaignunmatched
  • Marketing Communicationsunmatched
  • Marketing Communications Strategyunmatched
  • Marketing Strategyunmatched
  • Media Buying and Planningunmatched
  • Mentoringunmatched
  • Negotiation Skillsunmatched
  • Performance Analysisunmatched
  • Presentation/Verbal Skillsunmatched
  • Problem Solving Skillsunmatched
  • Project/Program Managementunmatched
  • Sales Managementunmatched
  • Salesforce.comunmatched
  • Strategic Planningunmatched
  • Team Lead/Managerunmatched
  • Team Playerunmatched
  • Technical Strategyunmatched
  • Time Managementunmatched

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