Ad Sales Representative - Direct Advertiser Account Manager

Accenture Plc
  • Atlanta, GA
    6 days ago

    Job Description

    Within Operations, we are growing our Digital Inside Sales (DIS) team. Our groundbreaking approach to sales brings clients the right combination of trusted technical sellers and innovative technology, powered by data and insights.

    The Account Manager is responsible for managing, retaining, and growing a portfolio of digital advertising clients by delivering consultative account management, campaign optimization, and data-driven insights. This role supports advertisers and/or agencies throughout the lifecycle of their partnership-from onboarding to performance optimization-while driving measurable business outcomes aligned to client objectives.

    Account Managers operate in a dynamic, high-volume environment and serve as trusted advisors by leveraging deep knowledge of digital advertising products, performance metrics, and industry trends. Depending on assignment, the role may focus on direct advertisers (AM/DIR), advertising agencies (AGY), or a blended portfolio (DIR).

    Key Requirements

    • Manage a high volume of new and existing direct advertiser accounts

    • Retain and grow revenue within assigned accounts through consultative engagement

    • Establish, track, and optimize advertising goals and KPIs (CPA, ROI, ROAS, CPC, etc.)

    • Analyze campaign performance and troubleshoot delivery, pacing, and optimization issues

    • Translate performance data into compelling insights and actionable recommendations

    • Execute upsell, cross-sell, and activation strategies for existing and new accounts

    • Build and maintain strong relationships through proactive outreach (calls, emails, cadence meetings)

    • Maintain accurate records of client interactions, account activity, and pipeline data in CRM tools

    • Collaborate cross‑functionally with Sales, Product, and Operations teams

    • Stay current on digital advertising trends, competitive insights, and best practices

    Numbers & Facts

    LocationAtlanta, GA

    Skills

    • Advertisingunmatched
    • Advertising Agenciesunmatched
    • Advertising Salesunmatched
    • Cadenceunmatched
    • Campaignsunmatched
    • Cross-Sellingunmatched
    • Customer Relationsunmatched
    • Customer Relationship Management (CRM) Systemsunmatched
    • Direct Advertisingunmatched
    • Identify Issuesunmatched
    • Industry/Trade Analysisunmatched
    • Inside Salesunmatched
    • Onboardingunmatched
    • Performance Analysisunmatched
    • Performance Metricsunmatched
    • Performance Tuning/Optimizationunmatched
    • Record Keepingunmatched
    • Revenue Growthunmatched
    • Salesunmatched
    • Sales Managementunmatched
    • Sales Strategyunmatched
    • Technical Salesunmatched
    • Technology Salesunmatched
    • Up-Sellingunmatched

    Be found by employers

    5,500+ employers search our resume database daily. Add yours to get found by recruiters looking for candidates like you.

    Level up your application

    Professional resume templates

    Browse dozens of recruiter approved resume templates, layouts and formats. Choose your favorite and make it your own in minutes.

    Free resume templates

    Free resume builder

    Improve your existing resume or start from scratch and create a standout, ATS-friendly resume. Add job-specific content, download and apply.

    Free resume builder