Advertising Analyst

Advertising Analyst

Marketing | New York, United States | ID: 11331

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Advertising Analyst

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Teamwork makes the stream work.

Roku is changing how the world watches TV

Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and weve set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.

From your first day at Roku, youll make a valuable - and valued - contribution. Were a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.

About the Team

The Revenue Operations team is responsible for maximizing yield through supply optimization, driving global ad revenue growth with strategic pricing and packaging, managing global publisher partnerships for ad inventory deals and delivery, and enhancing the efficiency of the ad sales organization by centralizing processes across our data tools and systems. By aligning advertising sales, marketing, product, and client services, the team aims to optimize the monetization of advertising inventory. This involves a blend of strategic planning, data analysis, system and tool utilization, and partnership management.

About the Role

Roku is looking for a Business Automation Analyst to join our expanding Revenue Operations team. This role will focus on supporting and improving internal tooling processes, with a specific focus on our proprietary Order Management System (OMS). The Business Automation Analyst will be responsible for monitoring support channels, analyzing troubleshooting data and contributing to feature development, through user acceptance testing (UAT) and end user training, helping ensure smooth adoption of new features.

This role requires a strong problem-solving mindset, excellent communication skills, and an eagerness to learn. The ideal candidate will be proactive, adaptable, and have a desire to think strategically to drive meaningful change within the organization. They should over-index on ownership, taking initiative and responsibility for their work.

For New York Only - The estimated annual salary for this position is between $83,000 - $97,000 annually.

Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.

What Youll Be Doing

• Own and actively monitor the OMS support channel, responding to user inquiries and escalating issues as needed.
• Collect and analyze troubleshooting data to identify patterns and opportunities for improvement, working with Product and Engineering teams to address them.
• Take ownership of select OMS features and initiatives under the supervision of the Sr. Manager.
• Participate in stakeholder discovery meetings to gather requirements and inform feature development.
• Organize and facilitate UAT sessions, collecting and synthesizing end-user feedback for continuous improvement.
• Create and maintain detailed user guides for OMS, ensuring clarity and usability.
• Develop all training materials for OMS releases, including features outside of direct ownership.
• Assist in and lead end-user training sessions to ensure seamless adoption and usage of OMS updates.

Were Excited If You Have

• 2-4 years of experience in business operations/automation, sales planning, account management or a related field.
• Strong understanding of the digital and CTV advertising industry, with a desire to align processes and solutions to drive business outcomes.
• Strong analytical skills with the ability to identify patterns and insights from troubleshooting data.
• Experience with user acceptance testing and training facilitation preferred.
• Excellent written and verbal communication skills, with a strong ability to document processes and create training materials.
• Ability to work collaboratively across teams and effectively manage multiple tasks in a fast-paced environment.
• Experience with order management systems and revenue optimization solutions used in the advertising industry

#LI-KR3

Our Hybrid Work Approach

Roku fosters an inclusive and collaborative environment where teams work in the office Monday through Thursday. Fridays are flexible for remote work except for employees whose roles are required to be in the office five days a week or employees who are in offices with a five day in office policy.

Benefits

Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness support and resources. Local benefits include statutory and voluntary benefits which may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k)/pension). Employees are supported in taking time off, in accordance with local leave policies and other personal needs to support their evolving work and life needs. Its important to note that not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.

Accommodations

Roku welcomes applicants of all backgrounds and provides reasonable accommodations and adjustments in accordance with applicable law. If you require reasonable accommodation at any point in the hiring process, please direct your inquiries to EmployeeRelations@Roku.com.

The Roku Culture

Roku is a great place for people who want to work in a fast-paced environment where everyone is focused on the companys success rather than their own. We try to surround ourselves with people who are great at their jobs, who are easy to work with, and who keep their egos in check. We appreciate a sense of humor. We believe a fewer number of very talented folks can do more for less cost than a larger number of less talented teams. Were independent thinkers with big ideas who act boldly, move fast and accomplish extraordinary things through collaboration and trust. In short, at Roku youll be part of a company thats changing how the world watches TV.

We have a unique culture that we are proud of. We think of ourselves primarily as problem-solvers, which itself is a two-part idea. We come up with the solution, but the solution isnt real until it is built and delivered to the customer. That penchant for action gives us a pragmatic approach to innovation, one that has served us well since 2002.

To learn more about Roku, our global footprint, and how weve grown, visit https://www.weareroku.com/factsheet.

By providing your information, you acknowledge that you want Roku to contact you about job roles, that you have read Rokus Applicant Privacy Notice, and understand that Roku will use your information as described in that notice. If you do not wish to receive any communications from Roku regarding this role or similar roles in the future, you may unsubscribe at any time by emailing WorkforcePrivacy@Roku.com.

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