The Area Sales Manager drives market expansion by developing new business, strengthening distribution partnerships, and increasing product adoption in construction channels such as Lumberyards, Distributors, and contractors.
They build relationships, execute field activations, conduct product demonstrations, and provide market insights to support revenue growth and brand presence.
Responsibilities include territory development, sales growth, field support, and collaboration with internal teams. The role requires regular travel (60-75%) and 5+ years of sales or business development experience, preferably in building materials or related fields.
Qualifications include strong relationship skills, product knowledge, CRM proficiency, and the ability to work independently. This full-time, exempt position is based in the Lansing area and emphasizes disciplined execution and results-oriented strategies.