Area Sales Representative - Northern Virginia

About Spindrift

At Spindrift, we're making every beverage a positive force of nature. Founded in 2010, we believe the best flavors come directly from nature. That's why every Spindrift beverage is made the hard way-with real squeezed fruit, never from concentrate. From sourcing the best-tasting fruit globally to maintaining a carefully honed manufacturing process, we believe in doing things the hard way, the intentional way, the better albeit more challenging way, the right way - because, in the end, it's worth it. Spindrift sparkling water is available nationwide, while Spindrift Soda is available in select markets. We are also a proud member of 1% for the Planet, donating to environmental causes. Spindrift is headquartered in Newton, MA.

Job Responsibilities

Build the Brand

• "Own the number" mentality - deliver on the company's goals for the region
• Sell and execute incremental display space throughout assigned territory
• Optimize shelf space and merchandise product and displays to drive sales growth
• Drive consumer awareness of the brand through point-of-sale material and in store execution of sales promotions
• Seek every opportunity to educate consumers in stores on what makes our brand the best in the category
• Ensure quality, rotate product and remove damaged packages
• Maintain organization and proper rotation of back stock
• Accurately and expertly utilize CRM applications to chronicle daily activities and display execution

Deep Relationship Builder with Retailers

• Build and promote positive rapport with key contacts in stores in order to secure incremental display space
• Service assigned account base with consistency and purposeful follow-up (approx. 8-12 stops/day)
• Develop and schedule weekly account visits based on specific business needs
• Understand customer needs - identify how you, as the primary point of contact, can partner with the customer and enact a plan to drive sales growth for the store and Spindrift
• Achieve mutually beneficial agreements through skilled negotiation
• Understand the importance of building trust and credibility with accounts

Company Culture

• Support and contribute to a culture that is consistent with the overall organization and emphasizes the values of the Company
• Partner with teammates and co-workers on various strategic initiatives throughout the year
• "Carry the bag" mentality - willingness to do whatever it takes any time and as much as necessary to grow the brand including demos, display selling/building and market blitzes outside of home territory