About FADER LabelFor over 25 years, FADER Label has been at the forefront of discovering and developing groundbreaking musical talent. The current and former home to critically acclaimed artists including Clairo, Del Water Gap, Slayyyter, Binki, Yuna, James Ivy, Matt and Kim, and many more.The RoleWe're seeking an Artist Marketing & Audience Manager to lead digital campaign execution, audience development, and creator partnerships across FADER Label, FADER Management, and FADER Editorial.This role sits at the intersection of music, media, and culture, working closely with artists, managers, marketers, editorial teams, and brand partners to help campaigns reach and engage audiences. The ideal candidate brings a strong understanding of digital marketing, creator ecosystems, and audience growth, along with a genuine passion for music and culture.This role reports to the General Manager of FADER Music Group.What You'll DoArtist Marketing & Campaign ManagementLead day-to-day execution of digital marketing campaigns for artist releases, tours, and key momentsCollaborate with artist managers, creative teams, and external partners to develop campaign plans and audience strategiesManage timelines, assets, approvals, and campaign deliverables across multiple projectsIdentify opportunities to extend campaign reach through social, creator, and community channelsSupport release planning from announcement through launch and beyondAudience Growth & DevelopmentDevelop strategies that grow artist audiences and deepen fan engagementIdentify emerging audience behaviors, platform trends, and content opportunitiesPartner with internal teams to ensure campaigns are optimized for platform-specific audiencesHelp build repeatable audience growth systems across FADER's artist and media propertiesCreator & Community PartnershipsBuild and manage relationships with creators, tastemakers, fan communities, and digital publishersDevelop creator strategies that support artist releases and company initiativesCoordinate creator activations, partnerships, and influencer campaignsIdentify new partnership opportunities across social platforms and emerging communitiesEditorial & Media IntegrationPartner with FADER Editorial to maximize the reach of interviews, cover stories, video content, and editorial franchisesDevelop distribution strategies that extend content beyond owned channelsHelp connect artist, media, and brand initiatives where appropriateAnalytics & InsightsTrack campaign performance across platformsMonitor audience growth, engagement, and creator campaign effectivenessDevelop reporting and recommendations for internal teams and partnersUse data and insights to inform future marketing strategiesWho You AreCurious and knowledgeable about music, culture, media, and how audiences engage onlineComfortable balancing creative thinking with operational executionHighly organized and able to manage multiple campaigns simultaneouslyStrong communicator who enjoys collaborating across teamsSelf-motivated and comfortable working in a fast-moving environmentSomeone who takes initiative and enjoys building things from the ground upWhat You Bring3–5 years of experience in artist marketing, digital marketing, audience development, influencer marketing, or creator partnershipsExperience working at a record label, management company, media platform, creator agency, entertainment company, or consumer brandStrong understanding of TikTok, Instagram, YouTube, and emerging social platformsExperience managing digital campaigns and coordinating cross-functional stakeholdersFamiliarity with creator marketing and influencer partnershipsExperience using analytics and reporting tools to evaluate campaign performanceExcellent organizational skills and attention to detailWhat We OfferPay range for this role is between $69,000 and $90,000Comprehensive benefits package: Medical, Dental, VisionPaid vacation and company holidaysShort and Long Term DisabilityFlexible Spending Account401K with company matchOpportunity to work across music, media, and culture within a collaborative team environmentFADER Label is an Equal Opportunity Employer committed to building a diverse and inclusive team. We do not discriminate on the basis of race, color, religion, gender, sexual orientation, gender identity, national origin, disability, or any other protected status.#J-18808-Ljbffr