Assistant Director of Athletic Communications and Social Media

The University of South Carolina

Columbia, SC

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JOB DETAILS

SKILLS

AP Stylebook, Administrative Skills, Adobe Creative Suite, Advertising Operations, Associated Press, Athletics, Background Investigation, Coaching, Communication Skills, Driver's License, Embedded Systems, Employee Assistance Plan, Establish Priorities, Feature Stories, Funding, Health Insurance, Life Insurance, Media Production, Military, Multitasking, NCAA Regulations, People Management, Press Releases, Public/Media/Press/Analyst Relations, Research Grants, Scholarship, Social Media, Sports, Statistics, Time Management, Video Editing, Willing to Travel, Writing Skills

LOCATION

Columbia, SC

POSTED

3 days ago

Posting Details

Posting Summary

Logo

Posting Number
STA00483PO26

Job Family
Athletics Administration

Job Function
Athletics Administration

USC Market Title
Athletics Administrator

Link to USC Market Title

Job Level
P2 - Professional

Business Title (Internal Title)
Assistant Director of Athletic Communicationsand Social Media

Campus
Upstate

Work County
Spartanburg

College/Division
USC Upstate College/Division Level

Department
UPS Athletics External Operations

State Pay Range
Unclassified

USC Market Range
B00

Anticipated Hiring Range
$40,000; Salary is commensurate with qualifications and experience.

Location of Vacancy
USC Upstate, Spartanburg, SC

Part/Full Time
Full Time

Hours per Week
37.5

Work Schedule

USC Upstate standard office hours are 8:30 a.m. - 5:00 p.m. However, this position will involve some evening, weekend, and/or traveling with the sports team.

Basis
12 months

Job Search Category
Communication Services

About USC

About University of South Carolina

From the Upstate to the Lowcountry, the University of South Carolina system is transforming the lives of South Carolinians through the impact of our eight institutions and 20 locations throughout the state. More than 50,000 students are enrolled at one of eight institutions, including the research campus in Columbia and comprehensive four-year universities in Aiken, Upstate and Beaufort. In addition, our Palmetto College campuses in Salkehatchie, Union, Lancaster and Sumter enable students to earn associate or bachelor's degrees through a combination of in-person, online or blended learning. All of our system institutions place strong emphasis on service - helping to build healthier, more educated communities in South Carolina and beyond.

Veterans' Preference Statement

The University of South Carolina is committed to equal opportunity and proudly values the skills and experience military veterans bring to our workforce. Across South Carolina, we are making veterans a priority for employment and recognize their vital contributions to our state and our communities.

Benefits for FTE Positions

The University of South Carolina (USC), through the State of SC and Public Employee Benefit Authority (PEBA), offers employees a valuable benefits package, including health and life insurance, generous paid leave and retirement programs. To learn more about USC benefits, access the "Working at USC" section on the Applicant Portal at Research Grant or Time-limited positions may be eligible for all, some, or no benefits, based on the grant or project funding.

Position Description

Advertised Job Summary

Assistant Director of Athletic Communications and Social Media
University of South Carolina Upstate
STA00483PO26
Spartanburg, SC

The Assistant Directorof Athletic Communications and Social Media, who reports to the Senior Associate AD for External Operations, will serve to expand the overall awareness of the University, athletics department, student-athletes, and coaches to the faculty/staff on-campus and in the greater community as well as support the public relations value for the university's mission and vision. This position will serve as the primary Communications contact for three to four assigned sports with creative input across the department.

Job Related Minimum Required Education and Experience

Requires a bachelor's degree in a job related field and 2 or more years of job related experience, which may be substituted by an equivalent combination of job related certification, training, education, and/or experience.

Required Certification, Licensure/Other Credentials

Valid driver's license

Preferred Qualifications

Bachelor's degree and a minimum of two years of related experience in sports information, media relations or athletic communications. Experience as a lead communications representative for two or more programs is preferred.

Knowledge/Skills/Abilities

Good driving record and successful background check are required. Able to travel frequently with sports teams. Ability to work long hours, nights and weekends as needed. Ability to work under tight deadlines and prioritize and coordinate multiple tasks at once. Must be able to effectively communicate verbally and in writing. Utilization of AP style writing; must have excellent writing skills for the purpose of writing press releases, social media, etc. Knowledge of NCAA rules and regulations as they relate to communications and public relations. Exposure to NCAA Genius stat programs, Adobe Creative Suite, social media platforms, shooting/editing video.

Job Duties

Job Duty

Design and produce the social media and public relations strategy for the assigned programs within the athletic department. This position is expected to be embedded with assigned programs and be the authority on information about each program.

Essential Function
Yes

Percentage of Time
20

Job Duty

Create graphics and short form video for assigned sports. Provides creative leadership for social media strategy for the entire athletics department for use on the departmental website, all social media platforms, and edit game/event/interview highlight clips.

Essential Function
Yes

Percentage of Time
15

Job Duty

Work in collaboration with the Assistant AD of Video Services and Digital Strategy to set up video shoots, produce website and social media content, and coordinate team pictures and promotional media days.

Essential Function
Yes

Percentage of Time
15

Job Duty

Responsible for writing and producing press releases, game notes and game releases, feature stories, social media content, and engaging coverage for assigned USC Upstate programs.

Essential Function
Yes

Percentage of Time
15

Job Duty

Coordinate all administrative duties within the Athletics Communications Office, with responsibility for student worker hiring, supervision, task instruction, scheduling, timesheet review and approval, and related office support functions.

Essential Function
Yes

Percentage of Time
10

Job Duty

Maintain season and historical statistics for assigned sports; supervise statistical crews and other event support personnel for home games.

Essential Function
Yes

Percentage of Time
10

Job Duty

Assess and determine uses for historical highlights and milestones for use in the production of social media features.

Essential Function
Yes

Percentage of Time
10

Job Duty

Other duties as assigned by the Senior Associate AD for External Operations

Essential Function
Yes

Percentage of Time
5

Position Attributes

Employees in Safety-Sensitive or Security-Sensitive positions will be subject to pre-employment and post-employment drug testing in accordance with University policy HR 1.95 Drug and Alcohol Testing.

Safety Sensitive or Security Sensitive
No

Hazardous weather category
Non-Essential

Posting Detail Information

Number of Vacancies
1

Desired Start Date

Job Open Date
06/25/2026

Job Close Date

Open Until Filled
Yes

Special Instructions to Applicant

The application must be completed including all current and previous work history and education. A resume may be attached, but not substituted for completing work history and education sections of the application.

USC Upstate offers a valuable benefits package including but not limited to:

Health and Life Insurance
Retirement Programs
Paid Tuition Program
Dependent Scholarships
Employee Assistance Program (EAP)
Annual Leave
Sick Leave
13 Paid Holidays (including an extended December holiday)
Paid Parental Leave
Professional Development Opportunities

Quicklink for Posting

EEO Statement

The University of South Carolina does not discriminate in educational or employment opportunities or decisions for qualified persons on the basis of age, ancestry, citizenship status, color, disability, ethnicity, familial status, gender (including transgender), gender identity or expression, genetic information, HIV/AIDs status, military status, national origin, pregnancy (false pregnancy, termination of pregnancy, childbirth, recovery therefrom or related medical conditions, breastfeeding), race, religion (including religious dress and grooming practices), sex, sexual orientation, veteran status, or any other bases under federal, state, local law, or regulations.

About the Company

The University of South Carolina

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