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Assistant Marketing Manager – Marketing & Events

SI Marketing
  • Sacramento, CA
  • Full-time
Today

Job Description

We are seeking a results-driven Assistant Marketing Manager to support the planning, execution, and optimization of marketing campaigns, brand initiatives, and live events. This role combines strategic marketing, event management, and hands-on campaign execution to increase brand awareness, customer engagement, and business growth.

The ideal candidate is a creative, organized marketing professional who enjoys developing campaigns, coordinating events, analyzing performance, and collaborating with teams to deliver impactful brand experiences across digital and in-person channels.


Assistant Marketing Manager Responsibilities

As an Assistant Marketing Manager, you will:

  • Support the development and execution of integrated marketing campaigns aligned with business objectives.
  • Plan and coordinate marketing events, product launches, promotional campaigns, trade shows, and brand activations.
  • Manage event logistics, timelines, vendors, and campaign deliverables.
  • Collaborate with sales, creative, public relations, and leadership teams to ensure successful campaign execution.
  • Monitor and analyze marketing campaign performance and provide recommendations for improvement.
  • Assist with creating marketing materials, presentations, promotional content, and event collateral.
  • Support digital marketing efforts, social media initiatives, and offline promotional strategies.
  • Help identify opportunities to improve customer engagement and overall campaign results.

Qualifications

Successful candidates will have:

  • Bachelor’s degree in Marketing, Business Administration, Communications, or a related field preferred.
  • 2–5 years of experience in marketing, event planning, promotions, brand management, or campaign coordination.
  • Strong project management and organizational skills.
  • Excellent communication, presentation, and relationship-building abilities.
  • Experience using marketing tools, CRM platforms, event software, and Microsoft Office.
  • Ability to manage multiple projects in a fast-paced, deadline-driven environment.
  • Strong attention to detail with excellent problem-solving skills.

Preferred Skills & Experience

  • Experience supporting event marketing, experiential marketing, or brand campaigns.
  • Strong understanding of marketing strategy and campaign execution.
  • Ability to coordinate vendors, timelines, and event resources.
  • Creative mindset with the ability to develop engaging marketing experiences.
  • Experience tracking campaign metrics and measuring marketing performance.

What We Offer

  • Opportunity to lead and support high-impact marketing campaigns and events.
  • Career advancement and leadership development opportunities.
  • Exposure to marketing strategy, brand growth, and cross-functional collaboration.
  • Competitive compensation and performance-based incentives.
  • A collaborative, growth-focused environment where ideas and contributions are valued.

Build Your Career in Marketing Leadership

Join our team as an Assistant Marketing Manager and develop expertise in marketing strategy, event management, brand development, campaign execution, and customer engagement.

If you are passionate about creating memorable marketing experiences and driving measurable results, apply today and take the next step in your marketing career.

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Numbers & Facts

LocationSacramento, CA
Job TypeFull-time
IndustryRetail
Company Size10 to 19 employees
Websitehttps://www.glrmarketinginc.com/
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Skills

  • Brand Managementunmatched
  • Brand Marketing (Branding)unmatched
  • Brand Strategyunmatched
  • Business Administrationunmatched
  • Business Growthunmatched
  • Campaignsunmatched
  • Communication Skillsunmatched
  • Consumer Brandingunmatched
  • Cross-Functionalunmatched
  • Customer Relationship Management (CRM)unmatched
  • Detail Orientedunmatched
  • Event Managementunmatched
  • Event Marketingunmatched
  • Leadershipunmatched
  • Logistics Managementunmatched
  • Marketingunmatched
  • Marketing Campaignunmatched
  • Marketing Metricsunmatched
  • Marketing Planunmatched
  • Marketing Presentationunmatched
  • Marketing Strategyunmatched
  • Microsoft Officeunmatched
  • Multitaskingunmatched
  • Online Marketingunmatched
  • Organizational Skillsunmatched
  • Performance Analysisunmatched
  • Problem Solving Skillsunmatched
  • Product/Service Launchunmatched
  • Project/Program Managementunmatched
  • Promotional Programsunmatched
  • Promotional Strategyunmatched
  • Public/Media/Press/Analyst Relationsunmatched
  • Salesunmatched
  • Social Media Marketingunmatched
  • Team Playerunmatched
  • Time Managementunmatched
  • Trade Showsunmatched

About Company

Open since November 4th, 2016, GLR Marketing has already doubled in size with no plans of slowing down! By finding a niche in face to face new customer acquisitions and leadership development, Fortune 100 and 500 firms hire us to represent their brand, bridge the gap between client and consumer and set them apart from the competition. Almost everything we do is on a persona face to face level. Where billboards, commercials, and telemarketing fails, GLR Marketing thrives.

Why would companies choose to work with us and not use their own trained sales team? Character. A lot of what we do and how we do it is based on character and being relentless. We actually recommend you read Relentless: From Good to Great to Unstoppable by Tim Grover to understand just what we mean. When opening our firm, expanding from North Carolina and with only 6 people, including our CEO, Brittany Gragg, we were humble, hungry, and had a vision in mind. 

GLR Marketing commits to service, quality, and growth. As communication goes more online and less in-person, GLR Marketing believes now more than ever that follow through and authenticity is key. The difference a genuine smile and handshake can make Is astronomical; clients trust our relationship-based sales approach especially because we have the numbers to back it up. Since opening, we have doubled our client’s target goals and help them acquire more long-term happy customers than their competition. 

What sets our team apart from other sales firms is our service to our people and dedication to expansion. To intrinsically motivate our team to be the best version of themselves and deliver their best efforts on a daily basis, we link our success as a firm to the success of our team and each individual team member. If our team isn’t seeing constant development, if they are not learning and we are not adding value to their lives, then we aren’t fulfilling our duty as a company. 

GLR Marketing appreciates our team’s relentless attitude and vow to give 100% to every team member who gives 100% to us. We celebrate the small victories and believe in constant and never ending improvement. 

If you are going to do something, you might as well do it the best you can. Be two feet in and invest your heart and passion into being your finest version.

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