Assoc Mgr Category Management

Job Title

Assoc Mgr Category Management

Job Overview

This role is centered on maximizing sales and profitability within a designated product category by strategically aligning manufacturer pricing, product selection, placement, and promotions with retailer goals and profit margins. The individual serves as a skilled subject matter expert who independently manages work that spans multiple teams or functions, influencing business outcomes and enhancing customer experience. Responsibilities include analyzing customer and shopper research to guide joint category plans, collaborating with retail partners to create tailored promotional and placement strategies, and conducting business planning sessions to align on category objectives. The role demands practical knowledge and insight to drive transformation, ensure product supply meets demand, and monitor performance against category targets to optimize the overall shopping experience.

Accountabilities

1. Analyze and share customer and shopper research with retail partners to inform category planning and reviews This supports effective execution and alignment with organizational standards. 2. Collaborate with retailers to develop tailored promotional and product placement strategies that align with their customer base This supports effective execution and alignment with organizational standards. 3. Conduct joint business planning sessions to establish and align on category goals and performance metrics This responsibility supports the roles core functions and contributes to organizational objectives. This supports effective execution and alignment with organizational standards. 4. Manage pricing, selection, and promotions to maximize sales and profitability while supporting retailer objectives This responsibility supports the roles core functions and contributes to organizational objectives. This supports effective execution and alignment with organizational standards. 5. Monitor and review manufacturer and retailer performance against established category targets This responsibility supports the roles core functions and contributes to organizational objectives. This supports effective execution and alignment with organizational standards.

Skills/Knowledge

Business Acumen

Relationship Management

Data Analysis

Influencing

Data Storytelling

Prior Experience

3+ years

The Hershey Company is an Equal Opportunity Employer. The policy of The Hershey Company is to extend opportunities to qualified applicants and employees on an equal basis regardless of an individuals race, color, gender, age, national origin, religion, citizenship status, marital status, sexual orientation, gender identity, transgender status, physical or mental disability, protected veteran status, genetic information, pregnancy, or any other categories protected by applicable federal, state or local laws.

The Hershey Company is an Equal Opportunity Employer - Minority/Female/Disabled/Protected Veterans.

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