Athletics, Budgeting, Career Counseling, Coaching, Content Delivery/Distribution, Content Development, Creative Services, Feature Stories, Football, Journalism, Maintain Compliance, Marketing Communications, Media Buying and Planning, News Reporting, Press Releases, Public/Media/Press/Analyst Relations, Record Keeping, Schedule Development, Social Media, Sports, Sports Management, Statistics, Strategic Planning, University/School Regulations, Willing to Travel
Posting Details
Position Information
Position Number 003830 Position Title Associate Athletic Director, Communications and Creative Strategy - 003830 Division Athletics Department 110150 - Athletic Media Relations Minimum Qualifications
Bachelor's degree in sports management, communications, public relations, journalism or a related field from an accredited institution as approved and accepted by the University of South Alabama and six years of professional experience in athletics communications or media relations in a collegiate athletics setting. An equivalent combination of education and experience may be considered.
Preferred Qualifications
Master's degree preferred.
Job Description Summary
The University of South Alabama's department of Athletic Media Relations is seeking to hire an Associate Athletic Director, Communications and Strategy. Interested candidates should apply to be considered.
Essential Functions
These are the job duties required of the position.
Essential Functions
- Maintains responsibility for all aspects of strategic communication both internally and externally, which includes the development, execution, and management of department-wide communication and media relations plans and strategies.
- Oversees the Creative Services unit and supervises full-time staff and students in this area.
- Creates and distributes content that tells the story of the department, our student-athletes, coaches, staff, fans, and alumni in such a way that helps elevate the profile and brand of South Alabama Athletics and the University of South Alabama.
- Oversees and coordinates game-day and press box operations for home contests including game statistics, media relations, opponent relations, and applicable staff.
- Serves as primary media contact for Jaguar Football and other sports as necessary.
- Produces regular press releases such as game previews, recaps, and other important feature articles.
- Oversees maintenance of the athletics website for assigned sports, including but not limited to: posting/updating team schedules, rosters, student-athlete/staff bios, and keeping historical record books up to date.
- Develops and maintains strong relationships with local, regional, and national media and coordinates interview requests.
- Develops and executes a cohesive social media strategy.
- Uses social media strategy effectively.
- Manages the Strategic Communications budget.
- Partners as needed with the University's Office of Marketing & Communications on athletics-related news stories and events.
- Coordinates submission of appropriate NCAA and Sun Belt Conference awards.
- Provides administrative oversight to both the Athletics Hall of Fame, and the Retired Jerseys/Numbers Committees.
- Ensures compliance with all applicable NCAA, Sun Belt Conference, and University rules and regulations.
- Ability to work evenings, nights, and weekends as necessary.
- Ability to travel with assigned teams.
- Regular and prompt attendance.
- Ability to work schedule as defined and additional hours as required, including nights and weekends.
- Related duties as required.
Posting Information
Number of Vacancies 1 Position End Date (if temporary) Job Open Date 07/14/2026 Job Close Date Open Until Filled Yes Special Instructions to Applicants Working Days Monday - Friday Working Hours 8:00 a.m. - 5:00 p.m. Job Location Main Campus Full-time or Part-Time Full Time Regular or Temporary Regular
Supplemental Questions
Required fields are indicated with an asterisk (*).
- Are you at least 18 years of age?
Yes
No
- Do you have a legal right to work in the United States?
Yes
No
- The University of South Alabama typically does not sponsor individuals for staff positions. Will you now or in the future require sponsorship for employment visa status?
Yes
No
- What is the highest level of education you have completed?
Less than High School
High School Diploma or equivalent
Associates Degree
Bachelors Degree (or will obtain within 6 months)
Masters Degree (or will obtain within 6 months)
Terminal Degree (or will obtain within 6 months)
- How many years of related experience do you have?
Less than 1 year
Between 1 - 3 years
Between 3 - 5 years
Between 5 - 7 years
More than 7 years
- How did you hear about this position?
USA website
LinkedIn
Zip Recruiter
Indeed
HigherEd Jobs
Alabama Career Center / Alabama Works
Facebook
Word of mouth
Other
Applicant Documents
Required Documents
Optional Documents
U
University of South Alabama