The Associate, Investment, Partnerships plays a key role in activating and operationalizing the agency's partnership strategy. This role supports the Group Director, Strategic Partnerships and collaborates closely with cross-departmental teams including media investment, planning & strategy, account leads and marketing to manage day-to-day partner relationships, facilitate new partner exploration and onboarding, coordinate co-marketing initiatives, and ensure internal visibility and organization of partnership activities. This person is highly organized, proactive, responsive, and thrives in a fast-paced, multi-tasking environment.
Key Responsibilities:
- Support the execution of partnership strategy across internal teams, working closely with account, planning, investment and marketing
- Manage and grow Tier 2 and Tier 3+ partner relationships through regular communications, touchpoints, and joint initiatives
- Track pacing and status of all partner endeavors, including JBP (Joint Business Planning) updates and co-marketing deliverables
- Coordinate and produce internal and external partnership programming such as Platform Media Days, Lunch & Learns, QBRs, and internal knowledge shares
- Plan and support co-marketing efforts with partners (e.g., newsletter features, blogs, case studies, spotlight content)
- Collaborate on referral initiatives including AE cadences, presentation support, and campaign coordination
- Manage and contribute to internal partnership materials including the Internal Partner Newsletter, Alpha/Beta Testing Directory, and Partner Tier Chart
- Conduct proactive outreach and support exploratory conversations with new and emerging adtech and platform partners
- Support new business efforts by updating partner materials, conducting vendor research, and coordinating outreach
- Create and maintain regular cadences with internal and external stakeholders (e.g., biweekly/monthly check-ins)
- Help oversee new partner onboarding in collaboration with procurement and compliance
- Assist in reporting co-marketing performance in collaboration with the Marketing team
- Provide oversight and task management support for Partnerships Coordinator
- Complete ad hoc projects as assigned
Education:
Bachelor's degree in marketing, communications, media, or a related field
Experience:
2-4 years of relevant experience in partnerships, media, marketing operations, or agency experience preferred
Knowledge, Skills & Abilities:
- Comfortable building and maintaining partner relationships across various executive levels
- Strong project management and organizational skills with the ability to prioritize and manage multiple workstreams in a fast-paced environment
- Excellent written and verbal communication skills; able to synthesize and present complex information clearly
- Experience working cross-functionally with investment, strategy, marketing teams, and external partners
- Familiarity with digital media platforms, the adtech ecosystem, and partner lifecycle management
- Self-starter with a collaborative mindset and strong problem-solving abilities
- Proficient in Microsoft Office Suite and project management tools
- Comfortable building presentations and producing internal documentation to support knowledge sharing and strategy alignment
Employees can be expected to be paid an annualized salary range of $52,640-$60,000, based on variations in knowledge, skills, experience, and market conditions.