Position Overview We are looking for a hands‑on Digital Marketing Associate Manager to join the Digital Media team. The Digital Media team owns and manages all of the paid media in the USA market. This person will contribute to the management and performance optimization of Paid Social, Affiliate and Display channels. The ideal candidate has a deep understanding of full‑funnel marketing, the ability to build new acquisition strategy, and a passion for retail, e‑commerce, and the digital marketing industry.Responsibilities Own Paid Social (Meta, TikTok), Affiliate, and Display (branding & retargeting) channels in the US market.Plan & execute campaigns monthly and seasonally, collaborating cross‑functionally with marketing, creative, merchandising, and agencies.Maintain alignment to company initiatives, such as global branding strategy and US local market promotions & events.Forecast, analyze campaign performance and find optimization opportunities to meet program‑specific KPI goals such as Net New Orders and Site Traffic.Direct agencies to achieve goals and ROI targets.Develop brand‑focused tactics and execute ROI‑positive initiatives, tracking performance against KPI metrics and budget pacing.Lead creative briefings for Paid Social & Display ads, coordinate with creative agencies, and manage all asset coordination through completion.Review and approve all ad creative assets, confirming with internal stakeholders such as marketing, merchandising, and PR.Audit all campaign ads regularly to ensure higher quality and performance.Stay up‑to‑date with industry trends to bring new ideas to our media strategy.Qualifications Bachelor's Degree.5+ years of digital marketing experience managing large‑scale, performance‑driven campaigns.Direct experience with Paid Social, Display and Affiliate platforms (Meta, TikTok, etc.).Proven ability to communicate with all levels of management and external/internal partners.Extremely detail‑oriented, with clear and proven organizational skills.Strong quantitative skills, including analytical abilities and math proficiency.Strong project management skills and leadership.Expertise with analytics tools/BI reports such as Google Analytics, Looker Studio or similar reporting tools.Expertise with Excel, PowerPoint and/or Google Workspace Apps (Sheets, Slides, Docs).Experience with data analytics implementations: Google Tag Manager, pixel management.Salary Salary range: $103,000 - $119,000.Equal Opportunity Employer As an Equal Opportunity Employer, Fast Retailing does not discriminate against applicants or employees because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, marital or domestic/civil partnership status, sexual orientation, gender identity or expression, or because of any other status or condition protected by applicable federal, state or local law. The company is committed to equal pay initiatives and will not ask candidates for their current or past salary.#J-18808-Ljbffr