Analysis Skills, Calendar Management, Campaigns, Communication Skills, Google Analytics, Market Research, Media Buying and Planning, Multitasking, Negotiation Skills, Organizational Skills, Performance Metrics, Public/Media/Press/Analyst Relations, Sales Management, Spreadsheets, Supplier Relationship Management (SRM), Time Management, Vendor/Supplier Relations
About the role
We're looking for a motivated OOH Media Planner to join our Planning team. You'll support the development and execution of out-of-home campaigns across a range of clients and verticals. This is a hands-on role for someone who's eager to grow their planning craft, sharpen their analytical skills, and become a power user of the Onescreen platform.
What you'll do
- Support end-to-end OOH campaign planning, from audience research and market selection through to proposal delivery and execution
- Build and maintain campaign plans, cost schedules, and performance summaries using internal tools
- Research target audiences and analyze their characteristics, behaviors, and media habits
- Collaborate with account managers, clients, and creative teams to align on objectives and strategies
- Become a proficient user of the Onecreen planning platform, and surface product feedback to product team members
- Manage relationships with OOH media vendors and support negotiations under the guidance of senior planners
- Juggle tasks across multiple active campaigns simultaneously, meeting internal and client deadlines
- Present media plans with the assistance of the Account Executive to clients and key decision makers
Qualifications
- 1–3 years of experience in OOH or broader media planning
- Familiarity with core OOH formats (billboards, transit, experiential, DOOH) and how they fit into a broader media mix
- Working knowledge of audience and measurement tools (GeoPath, Nielsen, Google Analytics, or similar)
- Strong organizational skills and comfort managing multiple deadlines at once
- Clear communicator — in writing, presentations, and across internal teams
- Comfortable in spreadsheets and web-based planning platforms
- Analytically curious, with an eye for data and performance metrics
- Ability to work EST hours
Nice to have
- Exposure to multi-channel campaign planning (digital + OOH)
- Familiarity with campaign evaluation and attribution methodologies