Associate Retail Media Manager

McCormick & Co Inc

HUNT VALLEY, MD

JOB DETAILS
SALARY
$74,330–$130,080 Per Year
SKILLS
Analysis Skills, Budgeting, Business Administration, Campaigns, Category Management, Communication Skills, Consumer Packaged Goods, Customer/Client Research, Data Analysis, Data Entry, Digital Media, Economics, Field Sales, Leadership, Marketing, Marketing Plan, Media Buying and Planning, Media Campaigns, Microsoft Excel, Microsoft Office, Microsoft PowerPoint, Microsoft Word, Multitasking, Operational Audit, Presentation/Verbal Skills, Project/Program Management, Quantitative Analysis, Retail, Sales, Storytelling, Tuition Fees, Writing Skills
LOCATION
HUNT VALLEY, MD
POSTED
30+ days ago

You may know McCormick as a leader in herbs, spices, seasonings, and condiments - and were only getting started. At McCormick, were always looking for new people to bring their unique flavor to our team. McCormick employees - all 14,000 of us across the world - are what makes this company a great place to work.

We are looking to hire an Associate Retail Media Manager immediately in a Hybrid (50/50) capacity at our Global Headquarters in Hunt Valley, Maryland.

What We Bring To The Table: The best people deserve the best rewards. In addition to the benefits youd expect from a global leader (401k, health insurance, paid time off, etc.) we also offer:

  • Competitive compensation
  • Career growth opportunities
  • Flexibility and Support for Diverse Life Stages and Choices
  • Wellbeing programs including Physical, Mental and Financial wellness
  • Tuition assistance

Position Summary: Reporting to the Sr. Marketing Manager, the Associate Manager is responsible for supporting campaign planning, execution, and measurement of retail media campaigns in North America. This individual will work with internal partners (creative, business, and sales teams) and McCormicks media agencies to aid in the development and execution of retail media plans that enable the achievement of our business and financial objectives. The candidate will be a pivotal part of the Global Media team with strong analytical and operational skills and ability to manage multiple projects concurrently.

Key Responsibilities:

  • Support execution of digital retail media campaigns across North America that deliver growth for McCormick and the customer with specific focus on lower-funnel conversion.
  • Help deliver insights-led digital retail media inputs as part of full funnel planning process in partnership with McCormicks media agency.
  • Work collaboratively with creative and business teams to customize assets in accordance with retailer specifications and brand tone of voice.
  • Provide inputs for planning digital retail media budget.
  • Analyze campaign level data and provide insights and recommendations for go forward strategy using both POS data and shopper card data.
  • Contribute to regular campaign read out presentations by providing data, insights, and context associated with shopper marketing plans.
  • Identify opportunities to simplify retail media planning process.
  • Leverage expertise from category management, consumer insights, and retail teams to develop data driven digital media plans.
  • Utilize post execution analytics to provide data-led recommendations on future optimizations.
  • Elevate the role of data and analytics in driving digital retail media execution and post campaign evaluation.
  • Provide granular account-specific data for input into marketing mix.

Qualifications:

  • BA in Marketing, Economics, Business, or related field.
  • 1-3 years of relevant experience with retail media marketing, preferably at an agency or in a CPG related field.
  • Basic understanding of retail media networks, CPG industry, and competitive landscape.
  • Experience leading projects including proven ability to manage multiple projects effectively and diplomatically.
  • Strong intellectual curiosity and ability to navigate complex / new situations.
  • Ability to work cooperatively with internal and external partners - including outside media agencies, creative, delivery teams, business team, and field sales team.
  • Strong oral and written communication skills.
  • Technical expertise including excellent knowledge of MS Office programs (Power Point, Excel, Word).

Preferred Qualifications:

  • Masters degree in quantitative field or MBA.
  • Working knowledge of IRI / Nielsen preferred.
  • Working knowledge of Retail Media Networks like Walmart Media Connect, Instacart Carrot Ads, Amazon Ads, etc.
  • CPG or Agency background.
  • Advanced experience leading multiple projects effectively and diplomatically.
  • Ability to translate quantitative data into actionable insights through storytelling.

#LI-SM1

As a general policy, McCormick does not offer employment visa sponsorships upon hire or in the future.

Base Salary: $74,330 - $130,080 Base salary compensation will be determined based on factors such as geographic location, skills, education, experience for this role, and/or internal equity of our current employees as part of any final offer.

This position is also eligible to participate in McCormicks Incentive Bonus (MIB) Plan.

In addition to a competitive compensation package, permanent employees of McCormick are eligible for our extensive Total Rewards programs that include:

  • Comprehensive health plans covering medical, vision, dental, life and disability benefits
  • Family-friendly benefits such as paid parental leave, fertility benefits, Employee Assistance Program, and caregiver support
  • Retirement and investment programs including 401(k) and profit-sharing plans

Current McCormick employees who meet these qualifications and are interested in pursuing this position must notify their direct supervisor and their unit HR representative prior to applying.

First consideration will be given to employees who have been displaced from their jobs for positions with the same grade or lower. If there are no qualified candidates, all other employees will then be considered. No displaced employee will receive preferential consideration for a promotional opportunity.

McCormick may recruit external candidates concurrently in order to expedite the recruitment process. Qualified internal candidates submitting bids within the first ten (10) days of the job being posted will be considered before external candidates. Internal bids received after the tenth (10th) day will be considered along with external candidates.

It is the policy of McCormick and Company to select and promote for all positions without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.

About the Company

M

McCormick & Co Inc

A FLAVORFUL APPROACH

McCormick is a global leader in the manufacture, marketing and distribution of spices, herbs, seasonings, specialty foods and flavors to the entire food industry. From our first products in 1889 to the innovative spices, seasonings and flavorings we now offer, McCormick has always brought our customers and consumers the best ingredients and expertise available. Through the years, our company has grown in accordance with certain core values and beliefs. We conduct our business ethically in a manner driven by our respect for our industry, our employees, our communities where we live and work and our environment. It is a recipe for success that has served us since 1889.

VISION & VALUES

Built on a foundation of respect, we work together to achieve our goals.

VISION

McCormick will be the leading global supplier of value-added flavor solutions. Building on strong brands and innovative products, we will provide superior quality and service to customers and consumers around the world.

VALUES

For many years, McCormick has enjoyed a culture that celebrates the "Power of People."By supporting fundamental beliefs, we as a company will work to sustain our cherished culture and keep it compatible with the challenging environment in which we do business.

THE McCORMICK SHARED VALUES ARE:

COMPANY SIZE
5,000 to 9,999 employees
INDUSTRY
Food and Beverage Production
FOUNDED
1889
WEBSITE
http://www.mccormickcorporation.com/