B2B Strategy Management Manager

Head Office

Sales

Responsibilities

1. B2B Strategy Development & Business Framing

• Support development of B2B short‑, mid‑, and long‑term strategies, including:

• Channel strategy (Key Account, HoReCa, QSR, Wholesale).

• Customer segmentation and value propositions.

• Revenue and margin growth levers.

• Structure complex business topics into clear strategic frameworks and options for management discussion.

2. Data Analysis Insight Action

• Analyze internal and external data (sales, customers, assortment, pricing, operations) to identify:

• Performance gaps

• Growth opportunities

• Execution risks

• Convert analysis into practical, actionable recommendations, not just reports.

• Pressure‑test assumptions with sales realities and field feedback.

3. Executive Presentation & Storytelling

• Develop high‑quality management presentations for:

• Executive committee

• Senior leadership

• Board‑level discussions

• Ensure materials are:

• Structured, concise, and insight‑driven

• Focused on "so what" and "what to do next"

• Support senior leaders in preparing key B2B strategy narratives

4. B2B Assortment & Commercial Strategy Support

• Support B2B assortment strategy:

• Core vs differentiated assortment

• Customer‑specific or channel‑specific needs (QSR / HoReCa / chains)

• Work with Commercial and Sales teams to align assortment, pricing logic, and customer strategies.

• Evaluate assortment performance and improvement opportunities using data and customer insights.

5. Cross‑Functional Strategic Coordination

• Act as a bridge between strategy and execution teams.

• Work closely with:

• B2B Sales leaders

• Commercial / Category teams

• Finance and BI teams

• Support strategic initiatives, pilots, and transformation programs from idea to execution tracking.

Qualifications

Education

• Bachelor's degree in Business, Economics, Engineering, or related field.

• MBA or Master's degree is an advantage.

Experience

• Minimum 6-10 years of experience, with at least one of the following backgrounds:

• Management consulting (strategy / commercial / operations).

• Corporate strategy or business planning.

• FMCG Sales Manager / Commercial Manager with strong analytical exposure.

• Strong exposure to B2B, FMCG, wholesale, foodservice, or retail environments preferred.

Strategic Thinking & Structuring

• Strong ability to break down complex problems into structured frameworks.

• Comfortable working with ambiguity and senior‑level questions.

Data & Analytical Capability

• Excellent analytical skills with strong business interpretation (not just numbers).

• Able to connect data with customer behavior and execution realities.

Executive Communication

• Outstanding PowerPoint / presentation storytelling skills.

• Able to explain complex topics clearly to senior management and non‑technical audiences.

Commercial & Execution Mindset

• Understands how strategies translate (or fail to translate) in real sales execution.

• Able to balance ambition with practicality.