General Manager

General Manager - Gold's Gym

Ready to lead an energetic team in a fast-paced fitness environment? Gold's Gym Swift Creek is searching for a passionate, results-driven General Manager who's ready to take charge, build community, and elevate member experiences. If youre a natural leader with a love for fitness and a talent for inspiring others - we want to hear from you!

Why Join Gold's Gym Swift Creek?

• Be part of an iconic fitness brand with a legacy of strength and innovation.
• Lead a dynamic team in a high-energy, supportive environment.
• Help shape a vibrant gym culture for our diverse, motivated members.
• Make a real impact through team development, customer service excellence, and strategic growth.
• Benefits:
• Health, Dental & Vision Insurance
• Paid Time Off
• 401K

What You'll Do

Leadership & Management

• Oversee day-to-day operations, maintaining a clean, safe, and welcoming gym.
• Manage and optimize operational budgets, staffing, and payroll.
• Hire, train, mentor, and schedule a high-performing team.
• Drive performance through motivation, accountability, and continuous improvement.

Sales & Customer Experience

• Lead the gym's sales strategy, ensuring systems and outreach programs are effectively executed.
• Deliver and coach top-tier customer service in a high-volume environment.
• Resolve customer concerns with empathy and professionalism.
• Organize and promote monthly in-gym events in collaboration with corporate marketing.

What You Bring to the Table

• 5+ years of professional experience, preferably in fitness, retail, or hospitality.
• Leadership experience in team development, operations, and budget management.
• Sales-minded with the ability to execute promotional outreach and meet KPIs.
• Passion for fitness, wellness, and helping others achieve their goals.
• Strong interpersonal and communication skills, both verbal and written.
• Entrepreneurial mindset with a hands-on approach and a drive for excellence.
• High school diploma required; Associate or Bachelors degree in business or a related field preferred.
• CPR Certification (or willingness to obtain upon hire).

Other Details

• Location - Mechanicsville
• Position Type: Full-Time, On-Site

If youre ready to grow your career, lead with purpose, and thrive in a people-first environment - apply now!

Compensation: $55,000.00 - $75,000.00 per year

From a single gym in Venice Beach, California in 1965 to a global symbol of strength and performance, Gold's Gym has defined serious training for nearly six decades. What began as a sanctuary for bodybuilders became the birthplace of modern fitness. With over 550 locations across six continents, our legacy has evolved while staying true to it's roots- serious training, community and results. As the industry shifts, Gold's Gym continues to lead, honoring our heritage while building the next generation of members and fitness experiences.

We attribute much of our success to our company culture. Were grounded, reliable, and entrepreneurial - - but also enthusiastic, collaborative, and creative.

If this feels like you, we cant wait to get your application!