Dealership:

L0577 Priority Ford Norfolk

Priority Ford Norfolk

Hiring: BDC Lead Specialist

Pay: Hourly starting at $18 an hour plus bonuses

Schedule: We ask that you have open availability to support dealership operations and customer demand. You will need to be available to work a flexible schedule, including evenings, weekends, and holidays.

Why Join Our Team?

Are you energized by connecting with customers, driven by results, and motivated by turning opportunities into appointments? Priority Ford Norfolk is seeking a BDC Lead Specialist who thrives on the phone, builds relationships quickly, and is relentless in follow-up. This is an excellent opportunity for a highly motivated professional to play a critical role in driving customer engagement and dealership success.

What You'll Do

• Respond promptly to inbound internet, phone, text, and chat leads.
• Make outbound calls to prospective and existing customers to generate appointments.
• Execute consistent and persistent follow-up activities to maximize lead conversion opportunities.
• Build rapport with customers and deliver an exceptional customer experience during every interaction.
• Schedule, confirm, and manage appointments for the sales team.
• Maintain accurate customer records, notes, and follow-up activities within the CRM.
• Meet or exceed appointment, contact, and lead conversion goals.
• Partner with sales managers and dealership leadership to ensure a seamless customer experience.
• Lead by example through strong communication, accountability, and customer engagement best practices.

What You'll Bring

Required Qualifications

• Exceptional phone skills with the ability to confidently engage customers and overcome objections.
• Relentless follow-up mentality with strong attention to detail and time management skills.
• Customer-focused mindset with a passion for building relationships.
• Strong communication, organizational, and multitasking abilities.
• Self-motivated, goal-oriented, and driven to achieve results.
• Ability to work effectively in a fast-paced environment.

Preferred Qualifications

• Previous automotive BDC, internet sales, call center, customer service, or sales experience.
• Experience using CRM systems and lead management tools.
• Familiarity with dealership operations and automotive retail environments.
• Microsoft Office proficiency.

Education & Licensing

• High School Diploma or equivalent required.
• Acceptable driving record and a valid driver's license in your state of residence.

Total Rewards

Hourly starting at $18 an hour plus bonuses

Actual pay offered may vary depending on skills, experience, job-related knowledge, and physical location. Final compensation will be established through the interview process in accordance with applicable pay equity and transparency laws.

We offer a comprehensive benefits package designed to support you and your family, including:

• Competitive Pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs

Additional information about our Total Rewards benefits can be reviewed on our careers site at totalrewards.lithiadriveway.com

About Us

High School graduate or equivalent, 18 years or older required. We are a drug-free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Reasonable accommodations may be made to enable individuals to perform the essential functions.