BDC Manager

Dealership:

L0406 Suburban Honda

Suburban Honda Farmington Hills

BDC Manager

The BDC Manager is responsible for leading all customer acquisition, lead management, customer retention, and Service-to-Sales initiatives. This individual serves as the operational bridge between the BDC, Sales, Service, and dealership leadership while ensuring every customer opportunity is maximized.

This is a high-impact leadership role responsible for managing 1,200-1,800 leads per month, driving lead conversion, increasing showroom traffic, improving customer retention, and holding the sales team accountable for CRM execution and follow-up.

Key Responsibilities

• Manage and optimize 1,200-1,800 monthly sales opportunities.
• Ensure timely lead response, follow-up, and appointment generation.
• Monitor salesperson CRM activity, response times, and lead conversion performance.
• Coach and develop the sales team on phone skills, follow-up, and appointment setting.
• Partner with Service to drive Service-to-Sales opportunities and customer retention.
• Track and report key performance metrics, identify trends, and recommend process improvements.
• Maintain CRM accuracy and ensure dealership process compliance.
• Communicate effectively with Sales, Service, Finance, and dealership leadership.

What We're Looking For

• Strong leadership and communication skills.
• Ability to quickly integrate into a fast-paced, high-performing dealership.
• Highly organized, detail-oriented, and accountable.
• Proven ability to coach and develop others using performance metrics.
• Experience managing high lead volume in an automotive dealership.
• Proficiency with VinSolutions, CarWars, Foureyes, vAuto, and dealership reporting tools is preferred.

Our ideal candidate isn't just a BDC manager-they're someone who can improve the overall health of our sales process by monitoring lead conversion, CRM compliance, customer retention, and Service-to-Sales performance while helping the sales team continuously improve.

What We Offer:

Competitive pay

• Medical, Dental, and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs

Total Rewards

We offer a comprehensive benefits package designed to support you and your family, including:

• Competitive pay
• Medical, Dental and Vision Plans
• Paid Holidays & PTO
• Short and Long-Term Disability
• Paid Life Insurance
• 401(k) Retirement Plan
• Employee Stock Purchase Plan
• Lithia Learning Center
• Vehicle Purchase Discounts
• Wellness Programs

Additional information about our Total Rewards benefits can be reviewed on our careers site at www.totalrewards.lithiadriveway.com.

About Us

At Lithia & Driveway (NYSE: LAD) our success is fueled by our high performing teams delivering Auto Done Easy for our customers. We create simple, transparent, and convenient customer experiences throughout the vehicle-ownership lifecycle by leveraging our hundreds of store locations and our key adjacencies - Driveway, DFC, and GreenCars. We've built a retail model that champions entrepreneurial leadership, Growth Powered by People, and a strategy that creates possibilities and pushes us to reach our potential.

High School graduate or equivalent, 18 years or older required. We are a drug-free workplace. We are committed to equal employment opportunity (regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status). We also consider qualified applicants regardless of criminal histories, consistent with legal requirements.

Reasonable accommodations may be made to enable individuals to perform the essential functions.