Brand Content Creator

Cooper's Hawk Winery & Restaurants, Inc.

Downers Grove, IL

JOB DETAILS
SKILLS
Accidental Death and Dismemberment (AD&D), Adobe Photoshop, Adobe Premiere, Adobe Product Family, Algorithms, Artificial Intelligence (AI), Best Practices, Brand Marketing (Branding), Campaigns, Communication Skills, Community Support, Dental Insurance, Digital Media, Emerging Technology, Facebook, Film, Food and Beverage Industry, Insurance, Marketing, Marketing Campaign, Marketing Communications, Menu Development, Multiplatform/Cross-Platform, Organizational Skills, Photography, Prescription Drugs, Problem Solving Skills, Prototyping, Public/Media/Press/Analyst Relations, Restaurant, Retail, Social Media, Storytelling, Telemedicine, Time Management, Video Editing, Video Production, Vision Plan
LOCATION
Downers Grove, IL
POSTED
10 days ago

Brand Content Creator

Location: 3500 Lacey Road, Downers Grove, IL

Brand: Cooper''s Hawk

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Cooper's Hawk Winery & Restaurants is looking for a Brand Content Creator - a versatile, hands-on creative who can ideate, shoot, edit, and publish best-in-class content across every platform where our guests live. This is a maker's role for someone who is equally confident behind a camera, in an edit timeline, and inside a content calendar.

Reporting to the Creative Content Lead, you will translate brand and campaign direction into scroll-stopping work - fast. While the heart of this role is social content (short-form video, Reels, photography), you are also an in-house creative resource who supports the broader brand across photography, video, and visual storytelling needs. You move quickly, produce professionally, and stay resourceful when a moment needs to be captured and posted in real time.

This role supports Cooper's Hawk Winery & Restaurants and Piccolo Buco by Cooper's Hawk, and is part of the Marketing team.

How You Will Succeed:

Content Creation & Production (the core of this role)

  • Ideate, shoot, edit, and publish high-performing content - short-form video, Reels, TikToks, and photography - that brings the Cooper's Hawk brand and menu to life.
  • Own the full production process end to end: concept, capture, edit, color, sound, captions, and final delivery, with a strong eye for pacing, framing, and brand aesthetics.
  • Act as the on-the-ground content creator at events, activations, tastings, and in-restaurant moments - capturing and posting in real time.
  • Produce platform-native content optimized for the distinct needs of Instagram, Facebook, TikTok, and emerging platforms, adapting tone, format, and aspect ratio for each.
  • Maintain a library of organized, tagged, and archived photo and video assets for reuse across teams.

Beyond Social: In-House Brand Creative

  • Serve as a flexible in-house creative resource, supporting broader brand media needs including lifestyle and food photography, video production, and visual content for marketing campaigns.
  • Partner with Brand, PR, and Creative teams to ensure visual consistency and a cohesive brand identity across channels and touchpoints.
  • Bring fresh, trend-aware creative ideas to the table and prototype new content formats and series.

Publishing, Community & Light Monitoring

  • Publish and schedule content through Sprout Social, ensuring posts align with the marketing calendar and brand standards.
  • Provide light community management - monitoring comments and DMs, surfacing and escalating notable guest feedback or brand sentiment to the Social Media Manager and internal teams. (Community management supports the role but is not its primary focus.)
  • Support influencer and cross-brand collaborations through content coordination, tagging, and cross-posting for wine partnerships, Friends of Cooper's Hawk events, and brand collaborations.

Trends & Performance Awareness

  • Stay ahead of platform updates, formats, and cultural trends, bringing timely ideas that keep the brand relevant and culturally fluent.
  • Review content performance alongside the Social Media Manager and apply learnings (engagement, views, saves, growth) to sharpen future content.

What You'll Bring:

  • Multi-medium craft: 2-4+ years creating social-first content with a portfolio/reel that demonstrates strong shooting and editing across video and photography.
  • Production skills: proficiency with video and photo editing tools (Adobe Premiere Pro, CapCut, Lightroom/Photoshop or similar); comfortable operating cameras, lighting, and audio in run-and-gun and styled settings.
  • AI: Demonstrated proficiency with AI platforms (e.g. Adobe Firefly, Midjourney, Canva, or similar) and a passion for continuously adopting emerging technologies that enhance creative performance.
  • Platform fluency: deep working knowledge of Instagram, Facebook, and TikTok best practices - trends, algorithms, formats, and what makes each platform perform.
  • Tools of the trade: hands-on experience with a social media management platform (Sprout Social strongly preferred) for scheduling, publishing, and monitoring.
  • Speed + polish: able to turn around professional work quickly in a fast-paced, deadline-driven environment without sacrificing quality.
  • Resourcefulness: a self-starter who can solve problems on set, capture the moment, and make great content with whatever the situation allows.
  • Collaboration: takes creative direction well, communicates clearly, and works smoothly across Brand, PR, and Creative partners.
  • Education/experience: Bachelor's degree in Marketing, Communications, Digital Media, Film, or related field - or equivalent professional experience. Hospitality, food & beverage, or lifestyle brand experience is a strong plus.

What You'll Get:

  • Incredible Discounts:
  • Monthly Dining Allowance
  • 50% Dining and Carryout
  • 40% Retail Wine
  • 20% Retail and Private Events
  • Monthly Complimentary Wine Tasting for Two
  • Medical, Prescription, Dental, Vision Insurance plus Telemedicine and Wellness Program
  • Company Matching 401(k) Retirement Savings Plan
  • Flexible Savings Accounts- Health and Dependent Care
  • Health Savings Account
  • Long-Term Disability; Voluntary Short-Term Disability
  • Basic Life and AD&D Insurance (with option to purchase additional coverage)
  • Paid Parental Leave
  • Highly Competitive Pay plus Team Member Incentives & Rewards
  • Paid Time Off
  • Milestones Recognition Program
  • Complimentary Gym Membership in RSC Building
  • Hybrid Work Week (3 days in office, 2 days remote, depending on role)

Cooper's Hawk reviews several factors when establishing compensation. Salaries and hourly wages appearing in a job posting may be published by third parties and may not reflect the salaries or hourly wages offered by Cooper's Hawk.

Cooper's Hawk is an equal opportunity employer.  All qualified applicants are considered for employment without regard to the person's race, color, religion, national origin, sex, sexual orientation, age, marital status, veteran status, disability, or any other characteristic protected by applicable law. Cooper's Hawk makes reasonable accommodations during all aspects of the employment process, including during the interview process.

The information provided above indicates the general nature and level of work required of the position and is not a comprehensive list of all responsibilities or qualifications. The Benefits list is only a highlight of some of the benefits offered to team members; eligibility for certain benefits apply.

About Us

Cooper''s Hawk features a Napa-style tasting room with wine-inspired retail for entertaining and a full-service restaurant, bar and private event space, offering a modern-yet-casual dining experience. Each scratch-kitchen menu item is designed to pair with our wines. Speaking of wine...the Cooper''s Hawk Wine Club is perhaps the largest in the world, offering not only top-notch award-winning wines but also exclusive Wine Club membership benefits, including curated dining and travel experiences. Since 2005, we''ve brought the Napa Valley experience to our guests and Wine Club members, and now, with Piccolo Buco by Cooper's Hawk, we're bringing the vibrant flavors of Rome to them as well. Together, we're creating a lifestyle brand like no other.

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About the Company

C

Cooper's Hawk Winery & Restaurants, Inc.

After four years of planning and construction, Cooper’s Hawk Winery & Restaurant opened in 2005 in Orland Park, a south suburb of Chicago. The concept was unique. We would create a signature menu with a selection of dishes designed to pair perfectly with our own Cooper’s Hawk wines, made in our own private winery. With sophisticated food and exceptional wines, our concept was born.

The Cooper’s Hawk concept includes four distinct components: an upscale casual dining restaurant, full-service bar, private barrel-aging room, and Napa-style tasting room and retail gift store…all under one roof. Each Cooper’s Hawk location is distinctive in layout and décor, but carries the same warmth and elegance that guests have come to expect.
INDUSTRY
Restaurant/Food Services
FOUNDED
2005
WEBSITE
https://www.coopershawkwinery.com/