Brand Designer

Job Description:

The Brand Designer role is all about creating thoughtful, story-driven identities for our clients. You’ll lead brand projects from kickoff to concept to completion, working directly with clients to understand their vision and turn it into something timeless and impactful.

You’ll collaborate closely with the Design and Project Management teams alongside other departments to deliver work that looks great, functions well, and stands up to real-world use.

Key Responsibilities

Daily / Weekly

• Lead client kickoff meetings to understand goals and align on creative direction
• Develop and refine brand concepts, including logos, color palettes, and visual systems
• Present brand concepts and revisions to clients and internal teams
• Create print and digital collateral such as signage, ads, and supporting brand assets
• Manage multiple design projects and meet deadlines with consistent quality
• Collaborate with designers, web designers, and project managers to ensure alignment
• Provide the design team with peer review, offering and receiving constructive feedback
• Meet weekly with your manager to talk through wins, challenges, and how to stay supported and moving forward
• Embrace AI as a tool to support everyday workflows

Monthly

• Support onboarding and share knowledge with new team members
• Review and refine design deliverables to maintain brand consistency
• Attend team meetings and contribute to creative discussions
• Participate in design trainings and apply coaching skills to support team development

Quarterly

• Support department initiatives and cross-team collaborations
• Identify areas for creative or process improvement within the design workflow
• Participate in quarterly performance evaluations and goal-setting sessions
• Contribute to larger branding or internal creative projects
• Attend quarterly business update meetings

Essential Functions

• Project Execution: Drive projects forward both internally and externally, including branding, website development, creative collateral, and multimedia production. Manage project schedules, communicate timelines, prioritize tasks, and ensure deadlines are met.
• Time Management & Prioritization: Effectively allocate time to complete tasks and drive projects to completion. Balance multiple client needs and internal responsibilities while maintaining quality standards.
• Primary Client Communication: Serve as the main point of contact for assigned clients, ensuring they feel valued and heard. Lead design or strategy calls and maintain regular communication to build strong relationships.
• Client Retention & Growth: Field client questions and requests promptly. Troubleshoot issues and escalate when necessary. Develop long-term client relationships focused on satisfaction and mutual success.
• Quality Standards: Ensure all deliverables meet Wonderist's high standards and client expectations. Review work thoroughly before client delivery, with attention to detail in all aspects of projects.
• Creative Guidance: Provide direction and feedback on print collateral, websites, ad copy, and other deliverables to maintain brand consistency and marketing effectiveness.
• Collaborative Problem Solving: Work effectively with internal teams to resolve challenges and improve processes. Share knowledge and support colleagues to achieve company-wide objectives.
• Professional Development: Continuously improve skills and knowledge in relevant marketing and design disciplines. Stay current with industry changes and bring new insights to the team.

Core Competencies

• Resourceful and Confident Self-Starter: Once you learn the ropes, we'll expect you to own your tasks and hold yourself accountable proactively. You will solve problems every single day, so we need someone with a results-oriented mind.
• Client Management: Demonstrate exceptional proficiency in managing multiple client projects, utilizing seasoned efficiency and expertise to ensure seamless execution and client satisfaction.
• Knack for Building Relationships: Build trust with clients, nurture relationships, and establish yourself as an advocate for their success and an extension of their team.
• Go with the Flow Mindset & Adaptability: This role requires that you are able to adapt quickly and recognize when change is necessary. Be comfortable with a less structured environment and solving problems without straightforward solutions.
• Process and Deadline Oriented: We want someone who enjoys making processes better, faster, stronger, with an ability to evolve over time. This includes the processes for meeting and adhering to deadlines.
• Strong Communication: You must be personable, professional, and responsive in relaying detailed information clearly to a broad range of audiences. You will need to articulate your creative vision between clients, leadership, and the internal team, interpreting design direction and feedback and communicating creative updates.
• Ability to Uphold Wonderist Agency's Commitments / Core Values: Takes pride in work and is committed to being an agent of positive change. We need someone who takes any project, big or small, and puts everything they have into it. Mistakes are okay. Sloppiness is not.
  
  

Biggest Challenges For This Position

• Balancing multiple brand projects and deadlines while maintaining high creative standards
• Navigating client feedback and revisions with professionalism, confidence, and clarity
• Creating original, thoughtful brand designs that feel fresh—even when working within the constraints of the dental industry

Performance Metrics

The success of this role will be measured by:

• Branding Turnaround Time: Ability to deliver completed brand packages within established timelines
• # Rounds Per Project: Number of revision rounds required to reach client approval and final delivery
• Client Satisfaction Rating: Quality of client feedback gathered through post-project surveys and reviews
• Branding Packages Completed: Total number of brand projects successfully completed each month/quarter

Soft Skills

Wonderist Requirements

• Excellent communication skills, both written and verbal
• Positive, team-oriented attitude that supports collaboration and growth
• Commitment to quality, accountability, and creative excellence

This Role’s Requirements

• Comfortable presenting and discussing creative concepts to clients and internal teams
• Highly organized, detail-oriented, and able to manage multiple projects simultaneously
• Adaptable to shifting priorities and feedback, with a focus on problem-solving and creative flexibility

Hard Skills

• Strong technical design knowledge across branding, print, and digital media
• Adobe Creative Suite (Illustrator, Photoshop, InDesign, XD) — Advanced
• Figma — Efficient
• Google Workspace — Proficient
• Understanding of setup for print production — Moderate
• Generative AI (Flora, Claude Design, ChatGPT, etc.) — Moderate
• Web design principles — Novice to Moderate

Minimum Qualifications:

• 3+ years of client-facing brand design experience in an agency, in-house, or freelance environment
• Familiarity with project management tools such as Monday.com for tracking workflows and priorities

Bonus Points for Applicants With…

(if you don’t have these but are organized and want to learn, we want to hear from you!)

• Knowledge of the dental or healthcare industry
• Bachelor’s or master’s degree in Graphic Design, Visual Arts, or related field
• Experience with animation, illustration, or multimedia design