Lead planning, execution, implementation, and reporting for paid media campaigns across channels.
Manage media agency relationships, including channel mix recommendations and quarterly tactical plans.
Align paid media strategies with short- and long-term brand objectives.
Leverage first-party (1P) data with CRM and data partners for consumer targeting and campaign optimization.
Develop and maintain strategic relationships with publishers and media platforms to identify media opportunities.
Consolidate campaign learnings, performance insights, and activation results for regular reporting.
Coordinate monthly transactional media reporting with analytics and commercial teams to support sales objectives.
Oversee brand media budgets, monthly pacing, RAF flighting, and Pure Media spend within P&L.
Partner with measurement and MMM leads on measurement initiatives and incremental sales reporting.
Education
Bachelor’s degree required.
Required Skills
8–10+ years of progressive paid media experience.
Paid media campaign planning, execution, optimization, and performance reporting.
Media agency management and large-scale media budget management.
Experience analyzing large datasets, search trends, campaign performance, and KPIs.
First-party (1P) data targeting and CRM-driven media activation.
Media budget pacing, P&L management, RAF flighting, and Pure Media spend tracking.
Incremental sales measurement and Marketing Mix Modeling (MMM) exposure.
Advanced Microsoft Excel and PowerPoint skills.
Preferred Skills
Experience managing publisher and media platform partnerships.
Experience with transactional media and sales-focused media reporting.
Experience supporting cross-channel media strategy and quarterly tactical planning.
Experience in brand measurement and media effectiveness initiatives.
Numbers & Facts
Location
New York, NY
Industry
Staffing/Employment Agencies
Salary
$55–$65 Per Hour
Company Size
500 to 999 employees
Website
https://www.thefountaingroup.com/
About Company
The Fountain Group provides Contingent Labor, Statement-of-Work, and Contingent-to-Permanent resources to clients with an internal/external Contingent Labor Managed Service Program or Clients without a program. The Fountain Group is committed to the belief that we all share in the responsibility to conduct our businesses in a socially and environmentally responsible manner. We base this on the premise that a company is much more than the products it offers. The effect a company has on the environment, the people and the communities it serves reflects the company’s dedication to being not only a good business, but to being a good corporate citizen. The Fountain Group believes the key to servicing a client is to identify the client demand precisely. Therefore, The Fountain Group focused its efforts on building and developing a process, which can identify an exact match for our client’s needs. Our process utilizes modern technology combined with 30+ years of Talent Acquisition experience to deliver Precision resources. Financial strength is prominent among The Fountain Group’s corporate values. The future of our business will be built on the innovation, compassion, outstanding services and technology, but a solid financial foundation is required to carry us forward to meet our business goal and support our long term vision.
Skills
Alliance/Partner Managementunmatched
Brand Managementunmatched
Budget Managementunmatched
Budgetingunmatched
Campaignsunmatched
Channel Strategiesunmatched
Channel Supportunmatched
Customer Relationship Management (CRM)unmatched
Data Setsunmatched
Expense Trackingunmatched
Marketingunmatched
Media Buying and Planningunmatched
Media Campaignsunmatched
Media Salesunmatched
Microsoft Excelunmatched
Microsoft PowerPointunmatched
Performance Analysisunmatched
Performance Metricsunmatched
Profit & Lossunmatched
Profit & Loss Managementunmatched
Public/Media/Press/Analyst Relationsunmatched
Revenue/Sales Reportingunmatched
Royal Air Forceunmatched
Salesunmatched
Sales Supportunmatched
Strategic Planningunmatched
Trend Analysisunmatched
🎯
Be found by employers
5,500+ employers search our resume database daily. Add yours to get found by recruiters looking for candidates like you.
Level up your application
Professional resume templates
Browse dozens of recruiter approved resume templates, layouts and formats. Choose your favorite and make it your own in minutes.