Business Development Associate
Role Overview
The Business Development Associate serves as a key link between potential customers and the dealership’s sales team. This role focuses on proactive customer outreach, lead management, and appointment generation to support the dealership’s sales goals. The ideal candidate is a motivated, customer-focused professional with strong communication skills and a desire to grow within the automotive industry.
Responsibilities
- Making outbound sold and unsold follow-up calls
- Generate appointments and quotes by means of proactive outbound prospecting and lead activity management in an effort to qualify and market to potential customers
- Handle all incoming internet email leads and internet phone leads
- Be available to respond to phone and email inquiries in a professional, well-spoken manner
- Assist customers in appropriate vehicle selection
- Direct customers to product information resources, including those available on the internet
- Check email frequently and respond to inquiries immediately
- Deliver inquiries/messages intended for other sales personnel and departments promptly
- Meet and exceed goals each monthly and quarter
Skills & Qualifications
Education
- High school diploma or equivalent required; college coursework or degree preferred.
Experience
- Experience in retail sales, call center, or customer service preferred.
- Previous automotive experience is a plus, but not required.
Skills
- Strong verbal and written communication skills.
- Proficient in Microsoft Word, Excel, and Outlook.
- Self-motivated, goal-oriented, and able to work independently.
- Demonstrated ability to meet or exceed sales quotas and closing percentages.
- Professional demeanor and ability to respond to customers in a courteous, well-spoken manner.
Additional Requirements
- Must possess a valid driver’s license and maintain a clean driving record.
- Must be willing to submit to pre-employment drug screening.