Business Development Manager

This is a hybrid role - 2 days remote and 3 days in the Malvern, PA office.

The Business Development Manager is responsible for driving store count growth through a dual focus on proactive outbound sales and expansion of existing client relationships. This role combines new business development (prospecting, outreach, pipeline creation) with account growth (retention, upselling, and portfolio expansion).

This individual will actively generate new opportunities while also identifying ways to deepen relationships with current clients, uncover additional assets, and expand CubeSmart’s management footprint. Success requires both a strategic and assertive mindset to win new business and a relationship-builder approach to grow long-term client value.

Who we are:

At CubeSmart, we’re intentional about culture. You can experience it everywhere from our mission statement of “Genuine Care” to our “It’s What’s Inside That Counts” tagline to calling each other “teammates” rather than employees. This spirit fosters a fun and collaborative environment that has resulted in our rapid growth and being recognized amongst the top in our industry. 

CubeSmart’s award-winning team is made up of people who genuinely care. Teammates care about our customers and the life events and/or business needs they are facing. Teammates are passionate, responsible and understanding. The CubeSmart team is made up of people who have a can-do attitude, are committed to their own success and the success of the company, and lead by example. 

If this sounds like a team and culture that matches your personal values and motivations, we want to hear from you.

Outbound Sales & Pipeline Generation

• Proactively identify, research, and target new ownership groups, operators, and markets aligned with growth strategy to enhance existing geographical operational and marketing efficiencies
• Execute high-volume outbound outreach (calls, emails, LinkedIn/social, campaigns) to generate qualified leads and establish consistency in the departments digital visibility
• Work with Vice President and Operations to develop a strategic geographical priority list and build and maintain a self-sourced pipeline with clear activity and conversion tracking
• Develop and refine target lists, messaging, and outreach strategies to maximize engagement and response rates

Sales Execution & Conversion

• Own the full sales lifecycle from outreach to signed agreement
• Qualify prospects based on strategic fit, financial viability, and portfolio potential
• Lead sales conversations, presentations, and follow-ups with a focus on advancing deals
• Drive urgency and momentum through consistent follow-up and objection handling
• Maintain accountability for conversion rates, pipeline velocity, and closed deals

Client Engagement & Relationship Development

• Establish credibility and trust with prospective clients early in the sales cycle
• Position CubeSmart’s value proposition clearly and competitively
• Serve as the primary point of contact up to the acquisition onboarding process
• Transition relationships effectively post-close to ensure long-term success

Sales Strategy & Market Intelligence

• Analyze market trends, ownership structures, and competitor activity to identify new opportunities
• Continuously refine outbound campaigns, messaging, and targeting based on performance data
• Leverage industry events, networking, and digital channels as lead generation engines, not just brand exposure

Performance Tracking & Reporting

• Track all outreach activity, pipeline stages, and client interactions in CRM
• Timely, effective, and organized follow up communications with all contacts
• Monitor key sales metrics with increased onboarding of stores as the priority
• Use data to optimize outreach strategies and improve results

Travel

• Occasional travel (up to 20%) primarily focused on business development, prospect meetings, and industry networking events that support outbound pipeline growth.

• 3+ years of B2B outbound sales, business development, or lead generation experience
• Bachelor’s degree
• Demonstrated success in cold outreach, pipeline building, and closing new business
• Strong ability to prospect, qualify, and influence decision-makers
• Ability to identify expansion opportunities within existing portfolios
• Experience managing a full sales cycle with measurable results
• Proven ability to review, redline, and negotiate commercial agreements (real estate, management, or service agreements preferred)
• Strong understanding of key contract components (fees, term, termination, liabilities, etc.)
• Highly organized with strong CRM discipline and data tracking capabilities
• Excellent communication skills with a persuasive, results-driven approach
• Ability to work independently with a self-starter, quota-driven mindset
• Experience with outbound marketing campaigns, targeting strategies, and messaging development
• Market research and segmentation experience preferred
• Financial acumen and ability to interpret business performance metrics preferred
• Creating, developing, editing, and publishing regular and consistent engaging text, image, and video content across multiple social media platforms to create a consistent brand presence
• Knowledge of self storage and real estate industry a plus

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