Lead on digital marketing strategies across arising music releases and campaigns.
Interface with clients and internal team to identify and develop strategic narratives, tailored to the artist/campaign.
Build target lists according to client budget and campaign objectives.
Maintain a pulse on the landscape/culture of music in digital media and present best practices to staff/management.
Manage data tracking and report analysis to the management team weekly.
Manage relationships with Macro Theme/Culture Pages within our network.
Manage campaign elements from ideation to execution to reporting.
Prospecting new social channels for music content.
Write compelling copy to perpetuate narratives developed in tandem with client.
Analyze past promotions/campaigns and make recommendations based on trends and key learnings.
Preferred Qualifications/ Characteristics:
1-2+ years of communications, social media and/or digital marketing experience.
Experience in digital marketing or talent relations; Influencer experience is a plus.
Proficient in creating proposals detailing a complete marketing plan for clients.
Proficient in Microsoft Office, Google Docs, Google Sheets, etc.
Strong communication skills (verbal and written).
Highly organized, detail-oriented, deadline-driven, and able to prioritize tasks.
Ability to work effectively in a fast-paced environment.
Problem analysis and problem-solving.
Knowledgeable of all major social platforms (Twitch, Mixer, Instagram, Facebook, Twitter, TikTok, Snapchat, YouTube).
Knowledge of digital marketing KPIs.
Job Type: Full-time. *Note that this position does not operate on traditional 9-5 hours, but on a shift schedule that includes nights, weekends and holidays.
Education: Bachelor's (preferred) or equivalent experience required.
Location: Atlanta, GA (preferred) or remote.
Numbers & Facts
Location
Atlanta, Georgia
Skills
Analysis Skillsunmatched
Best Practicesunmatched
Budgetingunmatched
Campaignsunmatched
Communication Skillsunmatched
Customer Relationsunmatched
Data Managementunmatched
Detail Orientedunmatched
Digital Mediaunmatched
Establish Prioritiesunmatched
Facebookunmatched
Google Appsunmatched
Marketing Campaignunmatched
Marketing Planunmatched
Marketing Strategyunmatched
Microsoft Officeunmatched
Musicunmatched
Online Marketingunmatched
Organizational Skillsunmatched
People Managementunmatched
Performance Metricsunmatched
Presentation/Verbal Skillsunmatched
Problem Solving Skillsunmatched
Promotional Programsunmatched
Proposal Writingunmatched
Relationship Managementunmatched
Sales Prospectingunmatched
Social Media Marketingunmatched
Strategic Planningunmatched
Time Managementunmatched
Twitterunmatched
Writing Skillsunmatched
YouTubeunmatched
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