Communications Associate, Cancer Center

Posting Details

I. JOB OVERVIEW

Job Description Summary:

Founded in 1824, the GW School of Medicine and Health Sciences (SMHS) is the 11th oldest medical school in the country and the first in the nation's capital. Since its establishment, the school has been at the forefront of medical education and has grown to include highly-ranked programs in the health and biomedical sciences. With dozens of top-tier residency programs, SMHS is a competitive and esteemed destination for medical school graduates across the country. Find out more here: http://smhs.gwu.edu/

This role will support the Principal Investigator to communicate and promote the GW Technical Assistance Program (TAP) initiatives, programs, workshops, trainings, and evaluation reports, in order to increase the capacity of comprehensive cancer control programs nationwide. Typically, this role will participate in the development and execution of strategic communication and outreach campaigns to assist states, tribes, and territories with health promotion, cancer prevention, and other cancer control priorities. The Communications Associate will ensure communication aligns with GW's requirements for branding and image by drafting and editing unit communications for review, updating and writing of the website, newsletters, reports, social media across numerous platforms, and other materials. Additionally, this role will enhance improvements and maintenance of an evidence-based comprehensive cancer control communications training for practitioners, working with the project director, Principal Investigator, and education and training manager. This role will collaborate and coordinate with the university on communications activities and media relations to ensure a consistent and efficient approach to events, initiatives, outreach, and communication.

The primary duties of this role are to update and maintain the GW TAP Cancer Awareness Toolkits through scientific literature review, desktop research for credible sources of guidelines (American Cancer Society, Centers for Disease Control and Prevention, US Preventive Services Task Force, American Society of Clinical Oncology, National Comprehensive Cancer Network) using public health communication best practices, create content and optimize open rate and click throughs for monthly newsletters, develop a strategic social media plan across numerous platforms and post social media content to assist cancer control grantees with health promotion, cancer screening, and early detection messaging, and using WordPress, update the GW TAP website.

Position Duties:

• Preparing and optimizing the design, readability, and utility of two monthly newsletters for cancer control and clinical stakeholders focused on current initiatives, resources, and updates in cancer prevention, screening survivorship, and patient navigation.
• Optimize Cancer Awareness Toolkits by reviewing evidence from the last three years in the scientific literature, guidelines, reports, and collaborating with relevant national organizations; create graphics and images and use the WordPress application to revise content; track impressions and evaluate the impact of public health campaigns.
• Identify and implement online and social media strategies by designing and producing social media content and scheduling consistent social media messaging across numerous platforms (Facebook, LinkedIn, Instagram, Bluesky) to increase dissemination of public service messaging and technical assistance resources nationally. Identify innovative approaches to increase impact of public health messaging and identify potential new channels to optimally reach the public.
• Draft communication templates, presentations, press releases and other materials as models for state comprehensive cancer control programs to adapt.
• Manage and update the TAP website using WordPress including running website analytics and creating strategies for improved accuracy and utility.
• Edit and review content, including guides, toolkits and online training content.
• Perform other related duties as assigned. The omission of specific duties does not preclude the supervisor from assigning duties that are logically related to the position.

GW TAP is funded through a cooperative agreement from the CDC to design and implement training and technical assistance to comprehensive cancer control programs and partners. GW TAP works closely with the National Networks, other cancer control technical assistance providers that are funded by CDC.

Minimum Qualifications:

Qualified candidates will hold a Bachelor's degree in an appropriate area of specialization. Degree must be conferred by the start date of the position. Degree requirements may be substituted with an equivalent combination of education, training and experience.

Additional Required Licenses/Certifications/Posting Specific Minimum Qualifications: Preferred Qualifications:

• Excellent communication skills both orally and in writing
• Ability to create strategic and evidence-based social media campaigns, design and maintain web site content, design graphics, and create communication templates
• Strong attention to detail, organizational, problem-solving, and analytical skills
• Proactive work ethic with ability to manage priorities and workflow
• Versatility, flexibility, and adaptability
• Excellent organizational skills
• Strong time management and planning skills
• Ability to work well independently without frequent oversight
• Strong ability to produce visual and written communication products
• Knowledge of relevant software, including Microsoft Office Suite, Canva, and Google Workspace, Smartsheets, and Wordpress

Hiring Range $47,073.26 - $77,725.62 GW Staff Approach to Pay

How is pay for new employees determined at GW?

Healthcare Benefits

GW offers a comprehensive benefit package that includes medical, dental, vision, life & disability insurance, time off & leave, retirement savings, tuition, well-being and various voluntary benefits. For program details and eligibility, please visit https://hr.gwu.edu/benefits-programs.

II. JOB DETAILS

Campus Location: Foggy Bottom, Washington, D.C. College/School/Department: School of Medicine and Health Sciences (SMHS) Family Comm, Mktg & Media Sub-Family Communications and Public Relations Stream Individual Contributor Level Level 1 Full-Time/Part-Time: Full-Time Hours Per Week: 40 Work Schedule: Monday- Friday 8:30 AM- 5:00 PM Will this job require the employee to work on site? Yes Employee Onsite Status Hybrid Telework: Yes Required Background Check: Criminal History Screening, Education/Degree/Certifications Verification, Social Security Number Trace, and Sex Offender Registry Search Special Instructions to Applicants:

Employer will not sponsor for employment Visa status

Internal Applicants Only? No Posting Number: S014261 Job Open Date: Job Close Date: If temporary, grant funded, Sponsored Project funded or limited term appointment, position funded until: Background Screening Successful Completion of a Background Screening will be required as a condition of hire. EEO Statement:

The university is an Equal Employment Opportunity employer that does not unlawfully discriminate in any of its programs or activities on the basis of race, color, religion, sex, national origin, age, disability, veteran status, sexual orientation, gender identity or expression, or on any other basis prohibited by applicable law.

Posting Specific Questions

Required fields are indicated with an asterisk (*).

• • Are you a current GW employee?

• Yes

• No

• • If you are a current staff or research employee at The George Washington University, have you successfully completed your Introductory Employment Period (IEP)? The Introductory Employment Period (IEP) at George Washington University for non-faculty benefitted staff and research positions lasts for 90 days from the hire date into the position. Employees in their IEP are not eligible to apply for other internal university staff and research positions until the IEP is complete.

• Yes

• No

• Not Applicable (Not a GW employee in a benefit eligible position)

• • What is your salary range expectation?

(Open Ended Question)

Documents needed to Apply

Required Documents

• Resume
• Cover Letter

Optional Documents