Primary Skills: Senior Content Strategist Content Strategy (advanced), Content Program Management (advanced), Performance Analysis (advanced), B2B Marketing (advanced), SEO Optimization (intermediate)
Contract Type: W2
Duration: 12 Months
Location: Mountain View, CA (Hybrid)
Pay Range: $50-$52/hr
#LP
Job Summary:
This role will drive blog content strategy to build brand authority and generate demand within the accountant business segment. You will be responsible for developing customer-backed strategies that support specific offerings and collaborating with cross-functional teams to achieve business objectives. The ideal candidate will leverage data insights and product knowledge to create impactful content that resonates with the target audience.
Key Responsibilities:- Develop and lead end-to-end blog content strategy.
- Manage content creation, production, and quality assurance.
- Analyze content performance and optimize strategies.
- Collaborate with marketing, sales, and customer success teams.
- Present strategy and performance results to stakeholders.
Must-Have Skills:- Proven B2B content strategy experience.
- Excellent communication and presentation skills.
- Ability to influence senior leadership
Industry Experience:- Experience in the B2B software industry, particularly with enterprise technology products, is required.
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