Community Manager, Entertainment (Freelance)

Community Manager, Entertainment (Freelance)

Location: Los Angeles, CA (Hybrid)

Engagement: Freelance (Temp Employee W-4) with Potential Full Time Conversion

Reports To: Director of Social

Rate: $25-$45/Hour (DOE)

About Us

UNFOLD is an award-winning digital creative agency based in Los Angeles, partnering with some of the world’s most dynamic entertainment and brand clients. We create culturally relevant, digitally driven work that connects audiences and brands across platforms.

The Role

Our Social team is seeking an experienced Community Manager to help lead the primary conversations between our clients' projects and their audiences. With a strong understanding of pop culture, current events, and digital discourse, you will engage fans, guide brand voice, and ensure work meets high-level engagement objectives.

The ideal candidate brings a proven track record in community management, including the entertainment and media industry. You are comfortable cutting through the noise to interact with fans in ways that resonate, collaborating closely with social strategists and creative teams, and propelling campaign narratives forward.

In this role, you will be the day-to-day voice of top-tier brands. Responsibilities include scheduling content, conducting social page sweeps, and tracking performance metrics. You will work closely with Social Producers and Designers to bring culture-first ideas to life for clients like Disney, Warner Bros., and Prime Video. Because this role focuses heavily on real-time engagement, a strong understanding of platform-native language and analytics software is essential.

Here’s What You’ll Do

Community Engagement & Brand Voice

• Act as the primary voice for high-profile clients, responding to fans using a distinct brand voice across all applicable social platforms.
• Conduct multiple social page sweeps daily to ensure real-time interaction and community health during client-determined windows.
• Craft and post live tweets and timely, event-style content to spark immediate engagement and keep the brand at the center of the cultural conversation.
• Maintain a deep understanding of fandom language and internet culture to ensure responses are authentic, timely, and shareable.

Content Distribution & Publishing

• Orchestrate the scheduling and posting of all social content across multiple accounts, ensuring 100% accuracy as laid out in the social campaign calendar.
• Monitor workflows and proactively flag missing assets or elements to the production team to ensure a seamless publishing cadence.
• Support the execution of weekend and evening publishing requirements to maintain constant momentum for major global entertainment launches.
• Ensure all social content is optimized for platform-specific distribution, maintaining high standards for visibility and audience reach.

Strategy, Brainstorming & Analytics

• Track content performance using agency tools like Sprout Social or native analytics to provide actionable insights for weekly, monthly, and quarterly reports.
• Participate in internal creative brainstorms to develop new content ideas that align with social strategy goals and broader agency OKRs.
• Leverage data and performance metrics to evaluate the success of community interactions and suggest optimizations for future social strategy.
• Stay updated on industry developments and emerging platform features to ensure our clients maintain a competitive edge in the digital landscape.

Here’s What It Takes

• 1+ year of social media experience, specifically within community management; experience in the entertainment industry is highly preferred.
• Expert knowledge of all current social media platforms and an active curiosity regarding up-and-coming digital spaces.
• Excellent writing and communication skills with the ability to master diverse brand voices and tones.
• Demonstrated understanding of social workflow, distribution, and analytics software.
• Familiarity with social content optimization and platform best practices.
• Proven ability to manage high-volume interaction in a fast-paced, high-pressure environment.
• Willingness to work flexible hours, including nights and weekends, to continue the conversation with global audiences.
• A passion for pop culture, current events, and social-first creative work.

About Our Culture

UNFOLD is a minority-owned business led by two diverse founders who embrace diversity across all areas of the company. We are committed to building teams that reflect a wide range of backgrounds, perspectives, and skills. Employment decisions are based on business needs, job requirements, qualifications, and performance. We strive to maintain a positive, safe, and respectful workplace and have a zero-tolerance policy for discrimination or harassment of any kind.