Empire Fiber Internet is seeking a Community Outreach Specialist position in Scranton, PA
Empire Fiber Internet is hiring a Community Outreach Specialist to drive customer growth through field marketing, local partnerships, and PR. This is a high-impact, in-market role responsible for generating qualified leads, increasing conversions, and expanding brand visibility across Pennsylvania and New York.
You will own community activation - executing events, building partnerships, and creating local awareness that directly translates into sales. Success in this role is measured by leads, orders, and revenue contribution.
Why Marketing Professionals Choose Empire Access - Comprehensive Health Insurance: Medical, Dental, Vision, and additional Supplemental lines of coverage.
- Employee discounts: Discounts on Empire Access services and products for eligible employees.
- Employee Assistance Program.
- Competitive pay rates with opportunities for growth.
- Retirement Plan- 401k plan with up to a 6% company match to help you save for the future.
- Paid Time Off: Generous paid time off such as vacation, sick, holidays, floating holidays, personal time.
- Employees also get their birthday off each calendar year.
- Employees dependents under the age of 18 get a birthday card and a $25.00 check each calendar year during the month of their birthday.
- Training programs and Career advancements.
- Employee Recognition “Kudos” Program
- Years of Service recognition.
- Annual Employee Summer Picnic and Holiday Party, Employee Appreciation Days, and a casual working environment.
What You’ll Do Community & Event Activation- Execute local events, sponsorships, and community initiatives to generate leads and drive customer sign-ups.
- Plan and run events with clear performance targets: traffic, qualified leads, appointments, and orders.
- Equip Sales teams for success at events (setup, staffing, messaging, and collateral) to maximize conversion.
- Ensure consistent execution and lead handoff across Pennsylvania and New York markets.
- Partner with PR to amplify events and increase top-of-funnel demand.
- Track and report full-funnel performance (leads orders ROI) and continuously improve results.
Partnership Development
- Identify, cultivate and manage community partnerships that create a steady pipeline of leads and referrals.
- Develop relationships with chambers, municipalities, local businesses, and community organizations.
- Expand and activate MDU/property manager partnerships to unlock new customer growth opportunities.
- Turn partnerships into measurable revenue—lead volume, conversion, and sales/installs.
PR & Brand Visibility
- Drive local PR that builds trust and increases market awareness.
- Work with PR partners on media outreach, new market and product launches, and community storytelling.
- Identify and secure award opportunities; manage submissions and promotion of wins.
Market Insights & Growth
- Serve as the in-market voice—bringing back competitive intel, customer feedback, and conversion insights.
- Partner with Sales and Marketing to refine messaging, offers, and targeting.
- Identify and execute new growth opportunities (events, partnerships, MDUs,
Who Thrives in This Role - Highly outgoing and persuasive; strong presence in community and networking environments
- Results-driven with clear ownership of lead generation and customer acquisition
- Strong relationship builder with disciplined follow-through
- Organized and metrics-focused; able to manage multiple activations and partnerships
- Comfortable in a field-based role with regular travel across PA and support in NY
- Effective cross-functional collaborator (Sales, Marketing, PR)
- Ability to work evenings and weekends as needed
Basic Qualifications
- Valid driver’s license
- Bachelor’s Degree or equivalent exp
- 3+ years of experience in community outreach, field marketing, PR, events, or business development
- Proven track record executing events or partnerships that drive measurable results
- Experience in telecom, broadband, real estate/MDUs, PR, or local business engagement preferred
Work Environment
Prolonged periods of sitting at a desk and working on a computer. Ability to lift-up to 20 pounds at a time. Occasional on-site visits or attendance at industry events may be required. About Empire Fiber Internet
Empire Fiber Internet is one of the fastest-growing fiber optic Internet providers in the United States. Our award-winning network delivers ultra-fast Internet, TV, and phone services to residential and business customers, helping communities stay connected with reliable, future-ready technology.
Empire Fiber is an equal opportunity employer.
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