Construction Technology Sales Representative

Coastline Equipment is a leading John Deere Construction and Forestry dealer with locations in Southern California, Nevada and Idaho. Coastline provides world-class equipment solutions from John Deere, Wirtgen, Trimble, and Topcon. At their 13 locations, Coastline delivers best-in-class equipment, parts, service and technology solutions for customers. Our team of experts is driven to meet the needs of our customers both where they are today and where they are going tomorrow.

The team at Coastline is looking to hire a Construction Technology Sales Representative at their Long Beach, CA branch.

Position Overview:

Coastline Equipment is seeking a dynamic and driven Construction Technology Sales Representative to spearhead the sales, rentals, and training efforts for Trimble, Topcon, and John Deere SmartGrade Precision Construction GPS, Laser, and Optical technologies. This pivotal role will focus on accelerating revenue growth, expanding market presence, and building strong, lasting customer relationships. The Construction Technology Sales Representative will play a key role in ensuring the seamless implementation and support of cutting-edge construction technology, aligning with Coastline Equipment's commitment to excellence, innovation, and customer satisfaction.

Key Responsibilities:

• Sales & Rentals Management: Drive the sales and rental activities for Trimble, Topcon, and John Deere SmartGrade Precision Construction GPS, Laser, and Optical technologies within your assigned territory.
• Customer Relationship Development: Cultivate and sustain meaningful relationships with clients, offering customized solutions that meet their unique construction project requirements.
• Product Expertise: Stay well-informed about product features, offerings, and the competitive landscape, enabling effective positioning of Coastline Equipment's precision solutions in the market.
• CRM Management: Keep accurate records of sales data and customer interactions within the CRM system to monitor sales progress and strengthen relationships.
• Market Analysis: Track competitors and market trends, collaborating with management to identify new business opportunities.
• Event Coordination: Organize and execute customer events, equipment demonstrations, and field presentations to showcase product capabilities and engage potential clients.
• Training & Support: Provide comprehensive training to customers on the use and maintenance of equipment, ensuring they maximize the value of their investments.
• Operational Excellence: Ensure all assigned equipment and company vehicles are maintained in excellent working condition, ready for customer interactions and field demonstrations.

• Education: High school diploma or GED required; additional technical or sales training preferred.
• Experience: Minimum of 2 years of experience in equipment sales, ideally within a territory-based role.
• Technical Skills: Strong knowledge of the construction industry, particularly precision equipment. Proficiency with iOS platforms and Microsoft Office, including Excel and Word.
• CRM Proficiency: Experience using CRM systems to manage customer relationships and track sales activities.
• Language Skills: Bilingual proficiency in English and Spanish is preferred.
• Analytical Skills: Ability to analyze sales data and market trends to inform strategic decision-making.
• Flexibility: Willingness to work flexible hours, including evenings and weekends, to meet customer needs.
• Soft Skills: Excellent communication, negotiation, and problem-solving skills. Proven ability to collaborate effectively and build long-term client relationships.
• Behavioral Traits: Alignment with Coastline Equipment's core values of safety, innovation, reliability, and customer-centricity.

• Industry Knowledge: Experience in selling precision construction equipment such as GPS, Laser, and Optical systems, with familiarity in brands like Trimble, Leica, Topcon, and John Deere SmartGrade.
• Certifications: ASE certification or similar industry-recognized certifications in equipment sales or technical training is a plus.
• Product Familiarity: Knowledge of Trimble, Topcon, and John Deere SmartGrade product lines and diagnostic tools.
• Financial Acumen: Understanding of financing programs and sales incentives that support equipment sales and rentals.
• Event Management: Proven experience in organizing customer events and conducting equipment demonstrations.
• Technical Proficiency: Familiarity with CAD software or other technical design tools is an added advantage.

• Driving: Must be able to drive and travel in a vehicle. For the purposes of driving, must be able to pass a pre-employment drug screening.
• Physical Conditions: Must be able to lift 30 pounds.

• Salary: $85,000 - $125,000 per year (Base salary + Commission), based on experience and performance.
• Health and Wellness Benefits: Comprehensive health, dental, and vision insurance.
• Retirement Plans: 401(k) plans with company matching contributions.
• Paid Time Off: Vacation, sick leave, and paid holidays.

• To apply, please submit your resume and application detailing your relevant experience and why you're interested in this position. We look forward to hearing from you! To learn more and keep up with Coastline Equipment, visit our website,