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Consultant Marketing Management

Pyramid, Inc

Columbus, OH

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JOB DETAILS
SALARY
$40–$41 Per Hour
JOB TYPE
Contractor
SKILLS
Annuities, Best Practices, Business Model, Business Strategy, Channel Strategies, Consulting, Content Structure, Continuous Improvement, Cross-Functional, Customer/Client Research, Distribution Channel, Employee Benefits, Financial Planning, Financial Services, Healthcare, Information Architecture, Insurance, Leadership, Marketing, Marketing Campaign, Marketing Strategy, Media Campaigns, Performance Analysis, Performance Metrics, Product Planning, Retirement Planning, Sales, Sales Pipeline, Search Engine Optimization (SEO), User Interface/Experience (UI/UX), Web Analytics
LOCATION
Columbus, OH
POSTED
22 days ago
Immediate need for a talented Consultant Marketing Management. This is a 18 months contract with potential for project extension opportunity with long-term potential and is located in Columbus, OH (Onsite). Please review the job description below and contact me ASAP if you are interested.Job ID:26-13044Pay Range: $40 - $41/hour. Employee benefits include, but are not limited to, health insurance (medical, dental, vision), 401(k) plan, and paid sick leave (depending on work location).Key Responsibilities: Web experience & journey design (annuities focused) Own the annuity web experience as an end to end journey, not just individual pages. Design and evolve intuitive navigation and information architecture that reflects real retirement planning needs (e.g., income planning, healthcare considerations, legacy goals). Ensure annuity content, planning tools, and product information are clearly connected and easy to use. Translate annuity marketing and business strategies into effective digital experiences. Journey enablement & collaboration Partner with annuities marketing and narrative leads to bring story based journeys to life on the website. Collaborate with sales enablement and distribution partners to align digital experiences with how financial professionals engage clients. Support campaign and paid media efforts by ensuring landing experiences are clear, relevant, and action oriented. SEO, content structure & discoverability Lead SEO and discoverability efforts for annuity and retirement planning content. Improve how advisors find and access information through thoughtful content organization, tagging, and internal linking. Help establish content structures that support reuse, performance measurement, and personalization over time. Optimization & performance Use data, testing, and user insights to continuously improve engagement and conversion. Identify opportunities to simplify experiences, reduce friction, and improve outcomes. Partner with analytics teams to assess experience performance and inform future enhancements. Cross functional partnership Work closely with marketing, UX, technology, analytics, and compliance partners. Balance near term improvements with long term modernization and scalability. Contribute to best practices and standards for digital experiences supporting annuities and retirement solutions. Key Requirements and Technology Experience: Key Skills;Must have 5 years of experience in digital experience strategy, web optimization, or integrated marketing. Must have strong understanding of full-funnel marketing and digital journeys Must have experience working in cross-functional environments (marketing, UX, product, analytics) Proven experience leading SEO and content discoverability initiatives, including keyword strategy, on-page optimization, internal linking, and content structuring. Must have bachelor’s or master’s degree. 5 years of experience in digital experience strategy, web optimization, integrated marketing, or related fields. Strong understanding of how digital experiences support full funnel marketing and sales. Experience working across multiple teams and stakeholders in complex environments. Demonstrated ability to turn strategy into intuitive, user centered solutions. Comfortable using data and insights to guide decisions. Experience in financial services, retirement, investments, insurance, or another regulated industry. Familiarity with advisor led or intermediated business models. Experience with analytics tools, SEO platforms, and experimentation or optimization programs. Annuity related web experiences are clear, intuitive, and aligned to how financial professionals plan and sell. Retirement planning tools and content are easy to find, understand, and use. Digital journeys support education, confidence, and action — not just awareness. Improvements in engagement, tool usage, and downstream outcomes are measurable. Web experiences are viewed as a strategic contributor to annuities growth and customer impact. Our client is a leading Insurance Industry, and we are currently interviewing to fill this and other similar contract positions. If you are interested in this position, please apply online for immediate consideration.Pyramid Consulting, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, colour, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws. By applying to our jobs you agree to receive calls, AI-generated calls, text messages, or emails from Pyramid Consulting, Inc. and its affiliates, and contracted partners. Frequency varies for text messages. Message and data rates may apply. Carriers are not liable for delayed or undelivered messages. You can reply STOP to cancel and HELP for help. You can access our privacy policy here.#telJ2W:CB3

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Pyramid, Inc

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