Consumer Growth Manager

About Manna

At Manna, we're changing how the world receives things - by taking delivery to the skies.

Our mission is simple but ambitious: to make high-speed delivery affordable, green, and safe. We design and build our own aviation-grade drones that deliver food, coffee, groceries, and more directly from local stores and vendors to people's doors in just a few minutes.

We're a team that Drives with Impact, is Safety Focused, and knows that the best ideas come from Team Players who show up as their Authentic Selves. We move fast, we are passionate about what we do, and we're always pushing a growth mindset to be better in everything we do.

As we expand our operations in the United States, we're looking for a Consumer Growth Manager to join our team. Tulsa, Oklahoma is our preferred location, with Dallas-Fort Worth also an option.

Welcome to Manna - where we deliver the future.

Role Purpose

As the Consumer Growth Manager, reporting directly to Head of Consumer Growth, you will help design and execute the B2C growth strategy across the US, with a particular focus on running and developing our consumer growth playbook in Tulsa.

Your key KPI is order volumes, full stop.

This is a highly hands-on role focused on turning consumer interest in drone delivery into sustained order growth. You will run the Tulsa growth playbook across promotions, local CRM, demand generation and repeat orders, testing what works and scaling successful activity.

You'll work closely with teams across Product, Operations, Commercial and Marketing to identify and remove barriers to consumer growth. You'll also partner with our Senior Commercial Development Associate on vendor co-promotions, bringing the consumer growth and activation lens while the Commercial team leads the direct commercial relationship and partner negotiations.

There is significant scope to test, learn and build as Manna scales in the US. You'll need to be comfortable moving quickly, using data to make decisions and turning successful local initiatives into repeatable growth activity.

Key Responsibilities

• Drive consumer order volumes as the key KPI for the role.
• Help design and execute the B2C growth strategy across the US.
• Run the Tulsa consumer growth playbook, including promotions, local CRM, demand generation and initiatives to drive repeat orders.
• Drive order volume, frequency and retention across our app and aggregator partners.
• Develop and execute local campaigns and activations that build awareness and convert consumer interest into orders.
• Use CRM channels, including push, email and SMS, to drive engagement, repeat orders and consumer retention.
• Test different promotions, campaigns and growth initiatives, using data to understand what works and scaling successful activity.
• Partner with our Senior Commercial Development Associate on vendor co-promotions and joint consumer initiatives.
• Work cross-functionally with Product, Operations, Commercial and Marketing to identify and address growth blockers limiting order volume.
• Use the consumer interest and virality around drone delivery to create sustainable, repeatable demand.
• Share learnings from Tulsa and help develop growth approaches that can be applied as Manna expands across the US.