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Content Operations Manager

Iconma

Knoxville, TN

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JOB DETAILS
SKILLS
Adobe Product Family, Affiliate Marketing, Analysis Skills, Artificial Intelligence (AI), Atlassian JIRA, Auditing, Best Practices, Channel Strategies, Communication Skills, Content Delivery/Distribution, Content Development, Content Management, Content Management Systems (CMS), Conversation Engine, Cross-Functional, Custom Media, Customer Acquisition, Data Analysis, Digital Media, Entertainment and Media, Establish Priorities, Google Analytics, Google Search Engine, Health Plan, Market Tracking, Mergers and Acquisitions, Metrics, Microsoft Bing Search Engine, Multiplatform/Cross-Platform, Online Advertising, Operational Strategy, Operations Management, Organizational Skills, Performance Tuning/Optimization, Product Engineering, Project/Program Management, Return on Investment (ROI), Search Engine Optimization (SEO), User Interface/Experience (UI/UX)
LOCATION
Knoxville, TN
POSTED
9 days ago
Our Client, a Mass Media and Entertainment company, is looking for a Content Operations Manager for their Knoxville, TN/ Hybrid location.
 
Responsibilities:
  • The main function of a Content Operations Manager is to provide innovative content strategies to engage and grow audience and enhance site performance for Warner Bros Discovery US Digital websites. This role requires a strategic thinker with a deep understanding of content management systems, data-driven decision-making and the ever-changing digital media landscape. The ideal candidate will have a proven track record in complex data analysis, SEO & AI/LLM best practices, content optimization and content operation workflows. This role be part of our Digital Strategy, Monetization, and Operations team and will collaborate with partners across Client to support digital strategy, optimize performance, drive user acquisition and meet business goals.
  • Develop and guide content strategy and operations to enhance user acquisition and engagement, ensure cohesive workflows across content teams, and deliver high quality website experiences.
  • Improve content discoverability and performance by providing best practices, analyzing cross channel metrics, and offering actionable insights to expand reach and elevate user experience.
  • Collaborate across teams and partners—including monetization, product/engineering, editorial, and third party vendors—to align and prioritize content initiatives with broader business objectives.
  • Optimize systems and stay ahead of trends by auditing workflows for efficiency and monitoring industry and market developments in site, content, and search strategy.
 
Requirements:
  • Must Have Skills / Requirements
  • Ability to make Data-Driven Decisions
  • 8+ years; using Google Analytics, Google Search Console, or Adobe Analytics increase ROI.
  • Experience with SEO, LLM, or AI Chatbot
  • 8+ years; Experience with organic traffic (Google/Bing, ChatGPT, Claude)
  • Experience working on Ad Supported Websites
  • 8+ years
  • Nice to Have Skills / Preferred Requirements
  • Experience with Affiliate Content Marketing.
  • Experience in a CMS
  • Soft Skills:
  • Demonstrated long-term thinking, relationship-building, and cross-functional collaboration
  • Experience making analytical, data-driven decisions with a user-centric approach to content
  • Excellent project management and organizational skills
  • Ability to manage and balance multiple (and sometimes competing) priorities in a fast-paced, complex business environment
  • Excellent communication skills, adept at conveying complex solutions to various audiences
  • Technology Requirements:
  • Experience with content management systems and multiple insights platforms – Adobe Experience Manager, Adobe Analytics, Google Products, BrightEdge, Similarweb, Asana)
  • Experience inputting Jira tickets.
 
Why Should You Apply?
  • Health Benefits
  • Referral Program
  • Excellent growth and advancement opportunities
 
ICONMA is an Equal Opportunity Employer. All qualified applicants will receive considerationfor employment without regard to any status protected by applicable law.
 
 

About the Company

I

Iconma

ICONMA is a global information consulting management firm providing Professional Staffing Services and Project-Based Solutions for organizations in a broad range of industries.

  • Corporate Headquarters in Troy, Michigan; 20+ locations worldwide.
  • Certified Woman-Owned Business Enterprise (WBE); certified by Women’s Business Enterprise National Council, National Women Business Owners Corporation (NWBOC); and California Public Utilities Commission (CPUC).
  • Founded in 2000
  • 2000+ Employees

The company was founded on the principle that success is derived from delivering high quality service and resources in the most responsive, flexible, and innovative way. ICONMA invests in people and resources with a single goal: To provide our customers with the highest quality service in the most responsive manner. Through its network of offices, ICONMA provides the resources to help clients maintain their competitive advantage.

COMPANY SIZE
2,000 to 2,499 employees
INDUSTRY
Management Consulting Services
EMPLOYEE BENEFITS
401K, Employee Referral Program, Life Insurance
FOUNDED
2000
WEBSITE
https://www.iconma.com/

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