Content Specialist

Content Specialist/Manager - Legal Marketing (Los Angeles, Hybrid)

A well-established, full-service business law firm in Los Angeles is looking to add a Content Specialist/Manager to its marketing team. This is a hands-on, individually owned role covering the firm's entire digital content footprint - website, blog, social channels, and thought leadership - with a strong emphasis on modern search visibility, including how content performs in AI-powered search and answer engines, not just traditional search engines.

You will partner directly with attorneys and business development professionals to turn their expertise into compelling, publish-ready content, manage a cross-channel content calendar, and use analytics to continually sharpen the strategy.

Location: Hybrid in Los Angeles (3x/week onsite)

Salary: Up to 80K!

Requirements:

• 5+ years of content marketing, digital marketing, editorial, or communications experience
• Background in a professional services, B2B, or regulated industry
• Strong SEO fundamentals are required; direct experience with Generative Engine Optimization (GEO), (AEO) AI search visibility, or structured data/schema markup is a significant plus.