A/B Testing, Analysis Skills, Contract Research Organization (CRO), Customer Experience, Customer/Client Research, Customer/Consumer Behavior, Documentation, Hospitality and Tourism, Performance Analysis, Performance Metrics, Quality Assurance, Test Design, Test Plan/Schedule, Test Tools, Web Analytics, Web Testing, Website Conversion, eCommerce
Students may only have 5 open job applications at a time.
Work Experience:
Intermediate (Developing Skills)
Work Experience Description:
Ideal for students who have begun gaining relevant experience and are building their skills through internships, part-time jobs, or significant projects. Typically aimed at sophomores or juniors who have completed a combination of introductory and advanced coursework.
Department Name
PCC Marketing - Ecommerce
Position Scope
- Supports conversion rate optimization efforts across landing pages, product pages, cart, checkout, and other key ecommerce experiences — analyzing performance and identifying friction points that reduce conversion.
- Develops test hypotheses grounded in customer behavior data, funnel performance metrics, business goals, and identied friction points across digital properties.
- Assists with A/B and multivariate test setup, quality assurance (QA), monitoring, and documentation to ensure experiments are accurate, reliable, and properly tracked.
- Analyzes web and ecommerce funnel performance to identify opportunities to improve conversion rates, revenue outcomes, and overall customer experience.
Required Qualifications
- Hands-on experience analyzing landing pages, product pages, cart, checkout, or other ecommerce conversion paths.
- Familiar with CRO, experimentation, personalization, or web testing tools (such as Optimizely, VWO, Google Optimize, or equivalent).
- Exposure to test design, hypothesis development, funnel analysis, or experiment result interpretation in a real-world or academic setting.
- Interest in using data and customer behavior insights to improve digital experiences and business outcomes.
- Prior experience in travel, tourism, hospitality, attractions, or other guest-focused consumer businesses.
Must attach resume and current semester class schedule (weekly view).
Base Rate Per Hour
$16.00
Work Schedule
19 hours; M-F
Approximate starting hourly rate:
$16.00 - $18.00
The wage offered could be above or below range based on education and experience as it relates to the job description.
B
Brigham Young University–Hawaii