Coordinator/Assistant Director/Associate Director

Position Title: Coordinator/Assistant Director/Associate Director (commensurate with experience)

Department: Marketing

Supervisor: Logan Adams, Director of Marketing

Status: Full Time, Exempt; Benefit Eligible

Bushnell University Overview

Bushnell University is a Christian, private, liberal-arts, comprehensive university closely affiliated with the Christian Church (Disciples of Christ) and the Christian Churches/Churches of Christ - approximately fifteen percent of students are from these two church bodies. Bushnell University also has an ecumenical interest and offers its resources to students and congregations of many church traditions. These students are affiliated with denominational and non-denominational groups, such as Presbyterian, Baptist, Methodist, Foursquare, Lutheran, Nazarene, Episcopal, Assembly of God, Catholic, and Community Churches. The University was founded in 1895 and is accredited by the Northwest Commission on Colleges and Universities. Located in the city of Eugene, Oregon - population 175,000 (one hour from the Coast, one hour from the Cascade Mountains, ninety minutes south of Portland). Bushnell University enrolls an undergraduate and graduate student body of 800 students.

Job Summary

Reporting to the Director of Marketing, the Coordinator/Assistant Director/Associate Director of Marketing serves as a strategic partner in developing and producing multimedia content that advances Bushnell University's enrollment goals, student retention efforts, institutional reputation, and university priorities. This position combines strategic storytelling, multimedia production, and cross-campus collaboration to tell the Bushnell story through compelling visual content. The ideal candidate will not only execute high-quality video and multimedia projects but will also proactively identify storytelling opportunities, develop content strategies, and help shape how the university communicates with prospective students, current students, alumni, donors, and the broader community. As a member of the Division of Enrollment, this position supports the Marketing Department, Department of Admission, and the University in efforts to grow enrollment, strengthen student engagement and retention, and communicate the value of a Bushnell education. The final title and scope of responsibilities will be determined based on the candidate's experience, qualifications, and demonstrated ability to contribute strategically to the university's marketing efforts.

Position Duties and Responsibilities

• Develop and execute multimedia storytelling strategies that support enrollment, student retention, institutional reputation, advancement, and university priorities.
• Lead the planning and development of multimedia projects by working with stakeholders to define objectives, audiences, key messages, and content strategies before production begins.
• Proactively identify storytelling opportunities that highlight student experiences, academic programs, faculty expertise, alumni outcomes, campus life, and institutional impact.
• Conceptualize, produce, film, edit, and deliver high-quality video and multimedia content for web, social media, digital advertising, recruitment campaigns, and other communication channels.
• Manage multimedia projects from concept through completion, including creative development, production planning, filming, editing, and final delivery.
• Collaborate with campus partners to recommend storytelling approaches and communication solutions that best support institutional goals.
• Capture and produce video content including interviews, student stories, campus events, academic programs, and promotional campaigns.
• Edit video content incorporating graphics, motion elements, captions, music, and other creative components to enhance storytelling and audience engagement.
• Maintain consistency with university brand standards, messaging, and visual identity across all multimedia content.
• Develop and maintain a library of evergreen multimedia assets that support recruitment, reputation, and institutional storytelling.
• Optimize content for different platforms, including website, social media, email, and digital campaigns.
• Mentor and collaborate with student workers, graduate assistants, and campus partners to expand multimedia production capacity.
• Stay informed about emerging trends and best practices in digital storytelling, social media, and multimedia production.
• Support broader marketing initiatives and projects as assigned.

Experience and Qualification Requirements

• Bachelor's degree in marketing, Communications, Digital Media, Journalism, Public Relations, Film Production, or a related field preferred.
• Equivalent professional experience demonstrating strategic storytelling and multimedia content development will also be considered.
• Demonstrated experience developing and producing multimedia content, including video production, editing, and post-production.
• Strong portfolio showcasing storytelling ability, creativity, technical skills, and experience producing content for digital platforms.
• Proficiency with video editing software such as Adobe Premiere Pro, Final Cut Pro, DaVinci Resolve, or similar platforms.
• Experience with professional camera equipment, audio recording, lighting, and multimedia production workflows.
• Strong understanding of social media platforms, digital audiences, and content strategies that drive engagement.
• Ability to manage multiple projects, collaborate with stakeholders, and independently move projects from concept to completion.
• Strong communication skills with the ability to understand institutional goals and translate them into compelling stories.
• Demonstrated ability to think strategically while also executing high-quality creative work.
• Commitment to the mission and values of Christian higher education.

Working Conditions/Special Requirements

• Bushnell employees must have a maturing Christian faith and live in compliance with the duties and expectations as detailed in the Employee Handbook.

• The position requires a strong commitment to multiculturalism and diversity.

• The position requires working in a non-smoking, drug free environment.

• The employee must adhere to FERPA guidelines and student confidentiality at all times.

• All employees of Bushnell are "mandatory reporters" under Oregon law. See http://www.oregon.gov/dhs/abuse/pages/mandatory_report.aspx for specific information.

• The employee must have knowledge of strong office management techniques; operations, procedures, specific rules and precedents of the office; research methods and report writing techniques; record-keeping techniques; operation of office machines including computer equipment and specified software; principles of training and providing work direction.

• The position requires a strong ability to communicate effectively and succinctly, both verbally and in writing, utilizing tact, patience and courtesy.

• Listening skills and the ability to speak and write clearly are essential to this position. Must possess exceptional interpersonal and communication skills.

• The employee must have high personal motivation, with great attention to detail and accuracy.

• This person must project a positive, vibrant and professional attitude in assisting people.

• This person must have high ethics of honesty and confidentiality, with a genuine and gracious presence pertaining to the students, faculty, staff and business of the department and the University.

• The position may require lifting up to 25 lbs, as well as bending, stooping, kneeling for the purposes of setting up and taking down admissions displays.

• This position description is subject to change at any time.

• The employee must be able drive a vehicle and possess (or have the ability to attain) an Oregon Drivers License.

• Position will require travel and varied working hours including evenings and weekends.

Application Instructions

Bushnell employees are expected to abide by the Theological Context for Bushnell Community Life. Please read this document (see link below) before continuing.

To be considered for this position, please click "Apply" below. You will be asked to submit all of the following:

• Bushnell Employment Application

• Cover letter addressing skills, experience, and knowledge

• CV/Resume

• Personal Statement of Faith that clearly addresses all three of the sections below:

• Section 1: how a maturing Christian faith finds expression in the candidate's personal life, family life, community life, and current church membership;

• Section 2: how the candidate integrates faith into his or her work life; and

• Section 3: the candidate's understanding of and ability to support Bushnell's Theological Context for Community statement.

• Contact Information for three references, one of which must be the applicant's pastor or another appropriate church leader who is able to address the applicant's faith background.

• Please include all requested materials. Incomplete application packets may result in disqualification.

If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to access job openings or apply for a job on this site as a result of your disability. You can request reasonable accommodations by contacting Mark Cameron at 541-684-7215 or mcameron@bushnell.edu.

In compliance with the Clery Act, Bushnell University provides our Annual Security Report & Fire Safety Report. You may request a paper copy from the Office of Student Life by calling 541-684-7345. This report is required by federal law and contains policy statements and crime statistics for the university.

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