Overview
Job Summary:
At Velocity, you won''t just execute a task list - you''ll be mentored directly and given real ownership from day one. We''re building an innovative, fast-moving marketing team, and we want someone who takes pride in their work, asks good questions, and grows with us.
The Marketing Coordinator is responsible for the day-to-day management of Velocity''s community-facing social platforms and supports the execution of marketing operations across email, project tracking, and content databases. This is an entry-level, hands-on role ideal for someone who wants to build a career in marketing while learning the healthcare/clinical research industry. The Coordinator works within the Marketing Department and helps keep campaigns, content, and community engagement moving on schedule.
Responsibilities
Duties/Responsibilities:
Community Platform Management
Monitor and manage content scheduling of 65+ Facebook site pages, responding to comments and messages and escalating issues as needed to protect and strengthen brand reputation.
Maintain consistent posting cadence and community presence across site-level social pages.
Monitor online reviews and ratings across Google, Facebook, and Yelp; flag concerning feedback for follow-up to leadership following SOPs for appropriate response.
Content Support
Contribute to content development for owned-channels including LinkedIn posts and other social content in support of the broader content calendar.
Assist with light content and design creation, including formatting graphics from templates and repurposing existing content across platforms.
Support production of business development and patient-facing materials (education handouts, blog posts) under direction from the Marketing department leaders.
Marketing Operations
Build and schedule marketing emails in HubSpot from provided copy and templates.
Queue and schedule social media posts across platforms.
Open, update, and close projects in Asana; help keep deliverables moving by tracking status and following up on outstanding items.
Maintain and organize the content/asset database, including tagging and filing materials for ease of retrieval and reuse.
Assist with basic data entry and organization within CRM/marketing database tools (HubSpot).
Quality Assurance & Administration
Proofread marketing materials and campaign assets for accuracy, tone, and brand consistency before publication.
Maintain templates, project files, and marketing resource libraries.
Support the Marketing Specialist and marketing partners with administrative tasks that improve team efficiency.
Other Duties as assigned.
Qualifications
Required Skills/Abilities:
Education and Experience:
NOTE: The above Job Description is intended to communicate the general function of the mentioned position and by no means should be considered an exhaustive or complete outline of the specific tasks and functions that will be required. Additionally, specific tasks and duties of the position are subject to change as the Company, the department and circumstances change. All employees are expected to perform their duties within their ability as required by the job and/or as requested by management.
| Location | Durham, NC |
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