As an official representative of Pima Community College, the Student Outreach and Recruitment Coordinator plays an important role in connecting prospective students and communities with the opportunities available at PCC. Working across the College's service area, the Coordinator engages with prospective students and families, builds strong community connections, and represents the College through outreach activities, recruitment events, and community partnerships.
The Student Outreach and Recruitment Coordinator coordinates and conducts student recruitment and community outreach activities to support College enrollment goals. The Coordinator provides information and guidance to prospective students and families throughout the enrollment process, develops and maintains relationships with community partners, and coordinates recruitment events, presentations, and promotional activities. The Student Outreach and Recruitment Coordinator collaborates with the Director of Student Recruitment, College departments, and community partners to implement recruitment initiatives, improve outreach processes, and connect prospective students with College programs, resources, and services.
The work schedule for this position is flexible and may include working evenings and weekends and local travel.
Conducts student recruitment activities to engage prospective students and support their progression from initial inquiry through application and enrollment. Utilizes the college's CRM system to track prospective students from initial lead to application, maintaining accurate records of student interactions, applications, and enrollment outcomes to drive conversion goals
Provides responsive and student-centered service by proactively communicating with prospective students and families through phone, email, virtual, and in-person interactions to respond to inquiries, provide information and guidance regarding College programs, admissions requirements, financial aid, enrollment processes, and available resources, and guide prospective students through the enrollment process
Develops and maintains external partnerships with local businesses, county organizations, community agencies, and other community partners across the College's service area
Plans, coordinates, and participates in community outreach and promotional activities to increase awareness of College programs and resources and support prospective student recruitment, including the development of outreach communications and materials. Serves as a primary point of contact and responds to community inquiries regarding College programs, admissions, financial aid, and enrollment
Supports secondary recruitment efforts facilitated by the High School Engagement and Recruitment team as needed
Organizes, executes, and participates in virtual and in-person recruitment sessions and campus recruitment events (e.g., Open Houses, Pima Days), delivering presentations and information to prospective students and other audiences, serving as a primary point of contact and responding to prospective student and family inquiries regarding admissions, financial aid, enrollment, and College programs and resources
Coordinates with the Director of Student Recruitment to implement recruitment and outreach activities, monitor operational workflows, identify and implement process improvements, and support departmental objectives and College-wide enrollment goals
Collaborates internally with Enrollment Management, Marketing, Student Services, and college-wide staff to ensure aligned communications, effective onboarding workflows, and access to support resources for a smooth student transition
Tracks, analyzes, and reports student engagement, recruitment impact, and retention trends to evaluate program effectiveness, maintain accurate records, and identify areas for data-driven improvement
Participates in College committees, task forces, and initiatives related to student recruitment and retention, collaborating with diverse stakeholders to support College and departmental initiatives
Assists in budget planning and oversees program expenditures as needed
Performs all other duties and responsibilities as assigned or directed by the supervisor
Bachelor's degree in Public Relations, Advertising, Marketing, or a closely related field of study and
One to three years of related experience and
Valid Arizona driver's license
or
An equivalent combination of certification, education and experience sufficient to successfully perform the essential duties of the job such as those listed above